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goop Gift Guides

For many, our gift guides—which tend to cause excitement with every iteration—are the gateway to the world of goop. Being your gift concierge is a fun job that we take very seriously. Birthdays, Valentine’s Day, unpleasant situations, the whole month of December: We are here for you. We deliberate over every select and recommend only what we love and think you will, too. You’ll find gifts that suit different tastes, occasions, and budgets—from the NSFW to the downright wholesome to the thoughtful pieces that make everyday life extraordinarily beautiful.

the FATHER’s day gift guide

Gift categories for dads, brothers, uncles, boyfriends, and husbands have not seen much in the way of innovation. But rather than reinvent this wheel, we decided it would be more fun to goop the sh*t out of it. Here, 52 cool, unexpected, and absolutely extra takes on traditional guy-pleasers (actual guy-pleasers—wink, wink—included). a family posing and smiling

the holiday gift guides

We joke that the annual goop gift guides are our Super Bowl. Every year, the goop buyers (the MVPs of the season) outshine themselves. Here, for your shopping (and ogling) pleasure: the fruits of a year’s worth of research and sourcing—from the near-universally pleasing to the downright ridiculous (but always awesome).
The Under-$100 Gift Guide

The Under-$100 Gift Guide

Fifty-nine just-right gifts for your woo-woo neighbor, your kids’ beloved teacher, your product-hungry college roommate, your snack-obsessed Slack wife, and everyone in between. SHOP NOW
The Lover’s Gift Guide

The Lover’s Gift Guide

Love is in the air. And in the underwear drawer, kitchen, bath, nightstand… SHOP NOW
The Wellness Gift Guide

The Wellness Gift Guide

Something perfect for their mind, body, and soul. SHOP NOW
The Host’s Gift Guide

The Host’s Gift Guide

For making all champagne wishes and caviar dreams come true. SHOP NOW
The Forward-to-Your-SO Gift Guide

The Forward-to-Your-SO Gift Guide

Them: “I never know what to get you!”
You: “Oh, don’t worry about it! Just a card is nice.”
Us: “Hold my GOOPGLOW.”
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The Kid’s Gift Guide

The Kid’s Gift Guide

To save you the trouble of hacking their finsta: all the stuff that passes the vibe check. No cap. SHOP NOW
The Cook’s Gift Guide

The Cook’s Gift Guide

Everything a home chef needs for mise en place, all in one place. SHOP NOW
The Men’s Gift Guide

The Men’s Gift Guide

Whether he wants to go vroom vroom, or cin cin, or chop chop, the stuff to get him there is all here (here!). SHOP NOW
The Traveler’s Gift Guide

The Traveler’s Gift Guide

That get-out-of-town itch you’ve been nursing for close to two years? Consider it scratched. SHOP NOW
The Ridiculous but Awesome Gift Guide

The Ridiculous but Awesome Gift Guide

All the things you can’t believe exist—and absolutely have to have. SHOP NOW