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goop Beauty

we use clinically proven and best-in-class ingredients at active levels to create luxurious skin, hair, body, and color essentials that deliver high-performance results.

goop Beauty

For us, beauty comes from the inside out. We use clinically proven and best-in-class ingredients at active levels to create luxurious, high-performance skin, hair, body, and color essentials to elevate your routine.

We vet our ingredients with strict attention to quality, prioritizing those that are ethically sourced and cruelty-free. We strive to use sustainable biobased sources that are nonpersistent in the environment. And all our beauty products are formulated without silicones, formaldehyde donors, parabens, SLS, SLES, PEGs, polyacrylamides, TEA, DEA, phthalates, or synthetic fragrance. Our approach to formulation is a future-forward consciousness about our health.