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Luminous Cleansing Balm

Deeply cleanses even waterproof makeup, dirt, and pollution without stripping.

cleanse
replenish
moisturize

Goop Beauty Luminous Cleansing Balm in a frosted glass jar with a white lid, set against a clean off-white background.

A smiling woman with dark skin holds a jar of goop beauty luminous cleansing balm against a clean light gray background.

it melts the day away—like pure magic
✓ deeply cleanses
✓ removes waterproof and long-wear makeup
✓ moisturizes and replenishes
✓ Leaves skin soft and supple

clean ingredients that deliver results

midsummer night’s dream oil™ moisturizes, cleanses, and helps smooth skin and fight free radical damage

saffron butter helps tone, boosts glow, and delivers antioxidant benefits plus essential minerals

biofermented cleansing microspheres Impart silkiness and help lift off dirt

97% agreed the balm did not leave their skin feeling dry, stripped, or tight

“It melts into an oil, then a milk that feels so good on your skin—you almost forget that it works so well. It really takes it all off.”
—Gwyneth

how to use
massage onto dry skin, including around the eyes and lips, using circular motions as the balm melts into an oil. wet the (included) organic-cotton cloth with warm water and smooth over skin as the oil turns to milk; rinse to finish

the ritual
step 1: cleanse
step 2: treat
step 3: mouisturize

which cleanser is right for you?

luminous cleansing balm
key benefits: cleanses, replenishes,  and moisturizes
texture: rich, whipped butter that transforms from a balm to an oil to a milk
good for: all skin types, including sensitive, and safe to use around the eyes
when to use a.m. and p.m.

daily detox foaming cleanser
key benefits: purifies, refreshes,  and hydrates
texture: bouncy gel-to-foam  that forms a lush lather
good for: all skin types,  including sensitive
when to use a.m. and p.m.

One-time

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$68.00

$61.20

this product qualifies for free shipping! (US only)

gwyneth says

“It melts into an oil, then a milk that feels so good on your skin—you almost forget that it works so well. It really takes it all off.” —Gwyneth

This luxurious cleansing balm nourishes with antioxidants and minerals while helping maintain the skin’s natural protective barrier. The addictively soft whipped-butter formula transforms from a balm to an oil to a milk, melting away dirt, pollution, sunscreen, and makeup (even waterproof and long-wear formulas, even around the eyes and lips), then rinses away easily, leaving skin soft and hydrated. Safe for all skin types—including sensitive—it cleanses without stripping, for skin that looks and feels dewy-fresh, moisturized, supple, and beautifully radiant.

Dermatologist and opthamologist tested
Cruelty-Free
Sensitive Skin–Friendly

100 mL / 3.4 fl oz

clinical results:

Clinically proven to remove long-wear and waterproof makeup (including foundation, mascara, and lipstick), sunscreen, pollutants, dirt, and other impurities in a single wash.*