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<p>With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.</p>

G. Label by goop

253 products

With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.

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<p>With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.</p>

G. Label by goop

With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.

253 products

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G. Label by goop Cata Corduroy Blazer
G. Label by goop Cata Corduroy Blazer
G. Label by goop Cata Corduroy BlazerG. Label by goop Cata Corduroy Blazer
G. Label by goopCata Corduroy Blazer
$725.00
Between the longer length and slim fit, this corduroy blazer is classic Gwyneth.
G. Label by goop Avalos Poplin Bow Top
G. Label by goop Avalos Poplin Bow Top
G. Label by goop Avalos Poplin Bow TopG. Label by goop Avalos Poplin Bow Top
G. Label by goopAvalos Poplin Bow Top
$375.00
Avalos makes a playful pairing for a more masculine, sharp-shouldered blazer.
G. Label by goop Roe Corduroy Pants
G. Label by goop Roe Corduroy Pants
G. Label by goop Roe Corduroy PantsG. Label by goop Roe Corduroy Pants
G. Label by goopRoe Corduroy Pants
$425.00
The high waist and wide legs create a long, clean, ultraflattering line.
G. Label by goop Macy Leather Puff-Sleeve Dress
G. Label by goop Macy Leather Puff-Sleeve Dress
G. Label by goop Macy Leather Puff-Sleeve DressG. Label by goop Macy Leather Puff-Sleeve Dress
G. Label by goopMacy Leather Puff-Sleeve Dress
$1,995.00
As buttery as the leather looks on screen, it’s even better in person.
G. Label by goop Ashlyn Sweaterdress
G. Label by goop Ashlyn Sweaterdress
G. Label by goop Ashlyn SweaterdressG. Label by goop Ashlyn Sweaterdress
G. Label by goopAshlyn Sweaterdress
$675.00
Bridges the gap between irresistibly cozy and undeniably cool.
G. Label by goop Bezjian Flutter-Sleeve Dress
G. Label by goop Bezjian Flutter-Sleeve Dress
G. Label by goop Bezjian Flutter-Sleeve DressG. Label by goop Bezjian Flutter-Sleeve Dress
G. Label by goopBezjian Flutter-Sleeve Dress
$595.00
This elegant LBD is cut on the bias, meaning it drapes the body beautifully.
G. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goop Figliozzi V-Neck High-Cuff SweaterG. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goopFigliozzi V-Neck High-Cuff Sweater
$595.00
Wear it with trousers (at the office), a satin skirt (for evening), or even leggings (on a plane).
G. Label by goop Akshay Chunky Collar and Cuff Turtleneck
G. Label by goop Akshay Chunky Collar and Cuff Turtleneck
G. Label by goop Akshay Chunky Collar and Cuff TurtleneckG. Label by goop Akshay Chunky Collar and Cuff Turtleneck
G. Label by goopAkshay Chunky Collar and Cuff Turtleneck
$595.00
This slim cashmere sweater layers seamlessly under jackets and coats.
G. Label by goop Kenlie Shrunken Sweater
G. Label by goop Kenlie Shrunken Sweater
G. Label by goop Kenlie Shrunken SweaterG. Label by goop Kenlie Shrunken Sweater
G. Label by goopKenlie Shrunken Sweater
$595.00
Team it with trousers or go full ’90s cool girl with baggy jeans.
G. Label by goop Valentine Striped Crewneck Sweater
G. Label by goop Valentine Striped Crewneck Sweater
G. Label by goop Valentine Striped Crewneck SweaterG. Label by goop Valentine Striped Crewneck Sweater
G. Label by goopValentine Striped Crewneck Sweater
$595.00
Softly puffed shoulders make this marinière-inspired knit très chic.
G. Label by goop Howton A-Line Pleat-Front Skirt
G. Label by goop Howton A-Line Pleat-Front Skirt
G. Label by goop Howton A-Line Pleat-Front SkirtG. Label by goop Howton A-Line Pleat-Front Skirt
G. Label by goopHowton A-Line Pleat-Front Skirt
$495.00
Cut from a stretch-cotton twill that provides nice structure without being too heavy.
G. Label by goop Morgan Puff-Sleeve Cardigan
G. Label by goop Morgan Puff-Sleeve Cardigan
G. Label by goop Morgan Puff-Sleeve CardiganG. Label by goop Morgan Puff-Sleeve Cardigan
G. Label by goopMorgan Puff-Sleeve Cardigan
$595.00
In moody charcoal grey, this puff-sleeve sweater is sweet without feeling too twee.
G. Label by goop Cosmo Short Puff-Sleeve Sweater
G. Label by goop Cosmo Short Puff-Sleeve Sweater
G. Label by goop Cosmo Short Puff-Sleeve SweaterG. Label by goop Cosmo Short Puff-Sleeve Sweater
G. Label by goopCosmo Short Puff-Sleeve Sweater
$595.00
Come for the collar, stay for the cloud-soft Italian cashmere.
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G. Label by goop Risk Cigarette Pants
G. Label by goop Risk Cigarette Pants
G. Label by goop Risk Cigarette PantsG. Label by goop Risk Cigarette Pants
G. Label by goopRisk Cigarette Pants
$495.00
The cropped, cuffed hems complement ankle boots, flats, loafers—even sneakers.
G. Label by goop Ramos Khaki Jacket
G. Label by goop Ramos Khaki Jacket
G. Label by goop Ramos Khaki JacketG. Label by goop Ramos Khaki Jacket
G. Label by goopRamos Khaki Jacket
$795.00
A deconstructed take on the trench coat with bound seams and exposed pocket bags.
G. Label by goop O’Neill Boy Button-Down
G. Label by goop O’Neill Boy Button-Down
G. Label by goop O’Neill Boy Button-DownG. Label by goop O’Neill Boy Button-Down
G. Label by goopO’Neill Boy Button-Down
$325.00
Cut from structured Oxford shirting, this hyperfunctional basic is one you can build around.
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