Kristina Holey

why we love it
Any facialist worth their salt can make you glow after a treatment, but Kristina Holey’s aim is to bring skin into long-term balance. This means that each treatment begins with a thorough dissection of eating habits, skin-care routine, and general lifestyle and ends with a detailed homework assignment for everyday maintenance. The one and a half to two hours she spends with clients are completely customized, though all include a rousing face massage, as well as broths meant to calm and strengthen skin from within.
Originally featured in The Best Facials, The Classic San Francisco Guide
Health And Beauty
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Fairmont
Quite possibly the most popular wedding venue in all of San Francisco, the Fairmont is kind of an essential stop, even if it's just to take in the lobby in all its candy-colored, chintzy glory. The massive 592-room hotel sits at the top of Nob Hill and is home to a wonderful fancy restaurant, a great afternoon tea service, and honeybee hives in the herb garden. Then there's the gloriously kitschy Tonga Room and Hurricane Bar. A Tiki bar, complete with a lagoon and spontaneous indoor thunderstorms, may be the last thing you'd expect to see inside a Fairmont but it kind of works.

Four Seasons San Francisco
This elegant and airy space right in the middle of downtown San Francisco is ideally situated for walking around the heart of the city. There are also the Yerba Buena gardens nearby and a stunning lap pool inside the hotel for when you need a break from sightseeing (there's also a full-on Equinox gym). It's definitely one of the city's best hotels (if not its best).

Hotel Zetta
At over 100 guest rooms, Zetta is a pretty big operation (it's a member of the Viceroy family, so expect a certain level of sceney-ness), but thanks to so many welcoming touches and one-of-a-kind local art sprinkled throughout, it feels totally boutique. The guest rooms are particularly well equipped to accommodate business travelers with customizable desk spaces and high-tech gadgetry throughout.

The Ritz-Carlton, San Francisco
Like any Ritz property, this one is unabashedly luxurious, but what's really exceptional here, is the Nob Hill location. Touristy but mandatory Fisherman's Wharf, Union Square, and the Ferry Building are all within walking distance, and Chinatown is literally a block away. After a day of hoofing it all over town, the freshly redesigned rooms and on-site spa are a godsend, as is the complimentary Ritz Kids club.

The St. Regis San Francisco
If you have the deep pockets to cover the hefty bill and a taste for splash, this is definitely one of the places where you want to stay in San Francisco. Like any St. Regis property, excellent service is a given, as are large, soothing rooms complete with all the luxury bells and whistles. The hotel is steps from some of the city’s most notable sights (SFMOMA is right next door, so is the Jewish Contemporary Museum and Union Square). Plus, there's an onsite Remède spa.

Che Fico
If anyone’s mastered the art of malty, bubbly sourdough pizza, it’s David Nayfield, who’s a household name in San Francisco for the magic he makes at Che Fico. If you’re open to fruit on pizza, the pineapple is sliced so thin it almost disappears. It’s so good. Then, go for handmade tagliatelle in glossy ragu, tender lamb loin, and fried, breaded balls of risotto. At Saturday or Sunday brunch, go for San Marzano Bloody Marys, Sightglass coffee, and the same famously good pizza with a fried egg on it.

Coqueta
Chef Michael Chiarello does traditional tapas in a totally new way. For one thing, the portions are hearty and filling, not the miniscule bites you might be used to; the ingredients lean heavily on what's in season rather than what's expected. For dessert, get the churros—served with drinking chocolate and a sci-fi-looking berry powder. While you wait for a table (call ahead for reservations), the outdoor bar is a fun scene to grab a drink.

Cotogna
Not nearly as fancy as sister restaurant, Quince, Cotogna serves up Northern Italian fare using the highest quality ingredients from nearby markets. It’s the kind of stuff we’d happily eat on a nightly basis: fresh pastas, veggie plates, wood-fired pizza, and simple fish entrees. In the elegant, almost all-wood dining room, the vibe is lively but not loud as tables are generously spaced. If you can get a table, great, if not, dining at the bar while watching the chefs at work is pretty awesome, too. A better option yet is to snag the Chef's Table in front of the open kitchen (or reserve the entire place).

Delfina
Delfina is a lovely place with a fantastic Italian menu and delicious fresh pizzas. Because it's so damn good, it's usually crowded and hard to get into, which makes the smaller, more casual, but equally good pizzeria next door a great alternative, especially for a later lunch.

Fish.
Sustainable seafood practices have long been a topic of conversation in California. The folks at Fish. don't talk a big game, they live it. Everything at this Sausalito spot, from the daily catch to the Portuguese chowder, is sustainably sourced by local fishermen with the protection of wild fish populations in mind. There's even an on-site fish market (sustainable, of course) for at-home cooks.

Hog Island Oyster Co.
Fresh off a major expansion, which doubled capacity and added outdoor seating, this Ferry Building mainstay draws a consistently big crowd for its oysters. The cooked food menu is pretty enticing as well: The clam chowder is creamy but doesn’t weigh you down after just a few bites and the shrimp and grits is the ideal share plate. But back to the oysters. There are three different variations of grilled oysters in addition to an oyster po’ boy that actually rivals the original.

Leo's Oyster Bar
The interior of Leo's is another gorgeous creation from Ken Fulk, with marble tabletops, verdant wallpaper, checkered, East Coast-style floors, and wicker stools. Tucked away from the main restaurant are two distinct private dining spaces. The Tiki Lounge is a bamboo-wrapped tropical oasis perfect for an intimate dinner. The Hideaway is an ode to old-Hollywood with sumptuous palm-patterned wallpaper and room for up to twenty-eight seated guests. As for the food, the oysters here are served old-school, on ice and with a generously poured flute of champagne. The menu's just as good off the raw bar—we love the lobster roll, shrimp toast, and tater tots.

Perbacco
This big, bustling Italian restaurant is a huge hit with the after-work crowd on weekdays and for date night or group hangs on weekends; and with five separate private dining room options, it's a classic on the holiday office party circuit. The sharable plate of house-cured meats is a must order no matter what your reason for venturing out. The rest of the menu reads like a greatest hits list of Italian comfort food: loads of seafood, grilled veggies, and of course, pasta. Though the main dining room has a great convivial vibe, we prefer to take our meals at the bar (coincidentally, the cocktails here are excellent).

Pizzeria Delfina
San Francisco isn’t exactly famous for pizza, but the Neapolitan-inspired pies at Delfina’s teeny spin-off are way more than respectable, which explains why three more locations have mushroomed all over Northern California (there's also one in the Mission). While the pizza is the obvious star, supporting dishes like the tricolore salad and salumi platters are also consistently excellent.

Plow
Don’t be fooled by the quaint wood-and-white dining room, the food offering at this family-owned favorite (Joel Bleskacek and Maxine Siu have been at it since 2010), is top notch. Dinner, though excellent, is a pretty mellow affair compared to breakfast and brunch. From house-made granola to lemon-ricotta pancakes, everything is prepped using the finest locally sourced ingredients; the perfectly browned potatoes, which serve as sides for all manner of egg dishes, are legendary.

San Ho Won
San Ho Won to feels warm and familiar, with all the care and attention to detail of fine dining. (It’s the work of Chef Corey Lee, whose flagship restaurant Benu has three Michelin stars, and Jeong-In Hwang, who trained there under him.) On the surface it’s a Korean barbecue spot, and aptly all about the grill: beef tongue, bulgogi, and tender galbi, all roasted over lychee-wood charcoal made just for the restaurant. Fill in the gaps with green-onion pancakes with fat slabs of yam, riblet and tteokbokki stew, four kinds of kimchi, and scoopable egg soufflé with rock seaweed sauce.

Sons & Daughters
Dining at this Michelin-starred gem is an all-senses-on-deck experience. There are only 12 seats in the smallish space surrounding a bustling open kitchen. The new-Nordic-inflected tasting menu focuses on sustainably and locally grown ingredients prepared in unexpected ways. And the wine program is just as impressive as the food.

Sorella
On Friday and Saturday nights, this sprawling space feels and sounds like a rowdy dining hall and tables are spaced just far enough that you can hear your neighbors' conversation without bumping elbows. The floor-to-ceiling windows look out onto busy Polk Street, which adds to the buzzy vibe. Menu-wise, it’s all small plates that change seasonally, however, the lobster ceviche, lollipop kale, and uni bucatini have become signature dishes. Come with a friend or a date for cocktails and a few sharing plates.

Sushi Ran
At first glance, this Sausalito staple looks like a run-of-the-mill sushi joint (going strong since 1986), complete with an almost all-wood interior, sushi bar, and knowledgeable staff, but upon close inspection of the menu you'll see that it's anything but. To supplement the ample fresh fish selection—delivered daily by local fishermen or shipped in from Tokyo’s Tsukiji market—there are artfully prepared vegetables, inventive small plates, and non-seafood proteins.

Tacolicious
While the name may suggest otherwise, at Tacolicious the drinks and the scene are the main draw. Take the margaritas: there are several on the cocktail list and each one is good enough to order by the pitcher. That said, the tacos are solid, as are the salads and guacamole. There's also a location in the Marina and the Embarcader.

Tadich Grill
It's been around since the Gold Rush, so you kind of go here more for the history than the food. If you're in the mood for the full white-tablecloth experience, order the charcoal-broiled fish as it's said Tadich is responsible for pioneering the technique in the U.S. If not, we like the bar for a martini and people watching.

Yank Sing
This is the best place to go for authentic Dim Sum as the offering is vast, including every dumpling choice you can imagine. The dining room doubles in capacity on the weekends in order to accommodate the crowds while the menu decreases in size, meaning weekdays are definitely the best time for a meal. There's a nearby location on Stevenson Street, too.

Zazie
With its cozy back patio and artfully weathered awning, Cole Valley's Zazie would look right at home on a tiny cobblestone street in Paris. The French-inflected menu of grilled figs, fish soup, lamb tagine, and respectable wine list (on Tuesdays the owners waive the corkage fee if you choose to bring your own) help the cause, too. The brunch, which is equally excellent, is served daily.

Bi-Rite Market
Bi-Rite Market somehow manages to carry everything you would need in one smallish grocery store—and it's all generally local, organic and sustainable, too. They cater and have a seasonal deli with a changing menu, plus plenty of samples. For a special treat, visit Bi-Rite’s creamery across the street serving local, organic ice cream. There's also a location on Divisadero Street.

Blue Barn
Sure, it's technically a deli, but that's only because there isn't really a fitting name yet for a quick and easy lunch spot (they're great for dinner and breakfast, too) that does the requisite sandwiches, soups, and salads while adhering to the tenets of the slow food movement. This means that everything on the menu is sustainably and locally sourced, mainly from Sonoma's family-owned Oak Hill Farm. The grilled cheese sandwiches are especially insane.

Blue Bottle
There are now many locations in the Bay Area, with cafés in the Ferry Building, Hayes Valley, Heath Ceramics, Market Square, Mint Plaza, and on Sansome. Perhaps the most groundbreaking of their brews is the chicory-spiked New Orleans cold brew, which comes in a handy single-serving carton.

The Buena Vista
It's kind of a tourist attraction and we can't speak for the food, but this old-timey place claims to have brought Irish coffee to the States back in 1952. After sampling the boozy, piping hot, perfectly foamy drink we get what the fuss us about...simply put, this stuff is bomb—exactly what you want after a chilly walk around fisherman's wharf.

Mitchell’s
There's nothing glitzy or particularly fancy about this classic scoop shop, but as evidenced by the out-the-door line (don't worry, it always moves fast) the small-batch ice cream is second to none. We like that they keep it fairly simple with flavors, the most inventive of which—and arguably the tastiest—is the Black Walnut, though Avocado and Grasshopper Pie are close seconds. You can also custom order a traditional ice-cream cake (sadly, these are becoming harder and harder to come by).

Redwood Room
This historic bar inside the Clift Royal Sonesta Hotel has been open since the '30s, when waiters in white tuxedoes served the drinks (indeed, the Redwood Room's conservative dress code made it an important battleground for clashes between San Francisco's old guard and the long-haired kids of the '60s). The art-deco style space underwent a complete restoration in the early 2000s, bringing the redwood paneling on the walls and the deep bar, which was rumored to have been built from just one redwood tree, back to their former glory. The vibe here can get a little clubby at night, so we like to stop by in the early evening for pre-dinner drinks.

Rye
For after-dinner drinks, head to Rye where the bartenders will concoct the drink of your choice using the freshest ingredients. It's the kind of mellow place that doesn't use its cool, candle-lit ambiance or stellar reputation as an excuse to hike up drink prices.

AB Fits
This homey shop has been taking up the same space in North Beach for 25 years, so it makes sense that owner Howard Gee has had plenty of time to figure out exactly what his clientele wants. And apparently, what they want is really great denim from established (APC, 3x1, Levi's Vintage Collection) and on-the-low (Matias, Rogue Territory brands, Ubi). It's also one of the few stores in the area catering to both men and women.

Atelier Lan Jaenicke
Savile Row, London, 1920s. That is what came to mind when we visited this impeccable atelier in San Francisco’s historic Jackson Square. Owner and designer Lan Jaenicke will fit you for a custom piece, be it one of her architectural dresses or a silk blouse that feels like you’re cloaked in a cloud. Jaenicke, who has an unparalleled skill for creating clothing that is poetic and timeless, wanted the space to show the entire design process, from the fitting to the construction. (She actually sews some of the pieces on the premises.) You can also eye the ready-to-wear collection, all in silk, cashmere, and linen. And even if you’re not looking to shop and you’re just wandering down Jackson Street to admire the old facades, this boutique is worth a visit. Jaenicke has considered—and honored—every element of this 1860s brick-and-cast-iron building that was once the original Ghirardelli chocolate factory. She punctuated the space with antique scales, shimmering selenite hearts, and dried lavender. Everything is in harmony here.

Basil Racuk
The website doesn't really do Basil Racuk's artisan accessories justice, so it's a good thing he opened a brick and mortar boutique. Bags, pouches, clutches, and the like are all handmade on-site using natural hides and can be customized as little or as much as you like. We're particularly fond of the totes, which are longer in silhouette and come in metallics as well as neutrals. For guys, there are excellent luggage pieces.

Birch SF
Torryne Choate is a truly talented designer. While she can take on any floral challenge you throw her way, she's especially skilled at handling those way-harder-than-they-look homogenous sculptural arrangements—not to mention crafting flower crowns that put your Pinterest to shame. For our San Francisco pop-up shop, we asked her to put together arrangements to complement the architectural space; needless to say, she didn't disappoint.

Cielo
Cielo carries designers like Haider Ackermann, Dries Van Noten, Ann Demeulemeester, Yohji Yamamoto, Limi Feu, Sacai, Rick Owens, Marni, and Marsell shoes. Their sister store, Blu, has a slightly more playful collection, selected with the same great taste.

Erica Tanov
Though you can find designer Erica Tanov's beautifully printed, bohemian separates at select stores throughout the country, visiting her namesake Berkeley boutique is the way to go. In addition to her own clothing and jewelry, she mixes beautiful menswear-inspired shoes by Officine Creative, imported Turkish towels, Jessica Niello tableware, and much more.

Flora Grubb Gardens
Flora Grubb started her gardening business with the goal of demonstrating just how beautiful gardens that don’t require a ton of water or chemicals can be. As a result, her picturesque San Francisco nursery and shop has become the go-to place for indoor and outdoor succulents and other cool native plants—you can see their work in action at our SF goop MRKT—not to mention, a ton of gardening-related gifts and an on-site outpost of Ritual coffee. Here, Flora and her staff will help you design or redesign a garden, pot some plants, and even provide gorgeous California-grown florals for events.

The Future Perfect
It's about time San Francisco got a proper high-end, design-centric furniture and décor store of its very own—granted, this one's an offshoot of a Brooklyn-born, NYC-based showroom, but still. The stuff here speaks to a clean, modern aesthetic, think: Roll & Hill's geometric lighting fixtures and gemstone-hued Arflex seating. Shopping here is not cheap (a box sofa we fell in love with rang in at a cool 8k), but thankfully you can set up gift and wedding registries.

Jay Jeffers - The Studio
Housed in a Tenderloin warehouse originally built in 1910, Jay Jeffers' eponymous store was a long time coming. His design firm has been around since 1999, but it wasn't until 2012 that the long-awaited brick-and-mortar finally opened. The store is a stunning reflection of Jeffers' signature style; eye-catching and interesting without being flashy, and simultaneously comfortable and sophisticated. As for the merchandise, you'll find plenty of bespoke furniture from talented designers and craftsmen, many of whom Jeffers has limited-edition partnerships with. If you're not currently redecorating, there's a healthy selection of books and a few fashion items, plus plenty of throws, pillows, and bar accessories to take home.

Lang Antique & Estate Jewelry
This is one of the best estate and antique jewelry stores in the country. There's no need to dig through piles of baubles to get to the good stuff because everything is literally a gem. They have close to 50 years of experience and only hire vetted jewelry historians and gemologists to handle the buying and selling, so you can unload some family jewels and find the perfect heirloom engagement ring in one fell swoop.

MAC (Modern Appealing Clothing)
Focusing primarily on Belgian and Japanese designers (Engineered Garments, Dries Van Noten, Comme des Garçons), the long-standing MAC is one of the city's primary destinations for edgier labels. It's enduring power probably has something to do with the owners, a brother-and-sister team with a seemingly bottomless well of design knowledge, which they pass onto their employees and customers.

McMullen
The buyer, Sherri, worked at Neiman Marcus for years, so she has pretty great and sophisticated taste. To stock her elegant, comfortable shop she travels to Paris, London, and New York to bring back the best of the shows (Marni, Preen, and Natasha Zinko to name a few). It's best to let her or a member of her knowledgeable team to take the reins and fill the fitting room for you, as more often than not, they can predict what you'll want before you know you want it.

Metier
This jewel box of a shop is loosely split into two sections: one dedicated to modern fine jewelry (Kathleen Whitaker, Gabriella Kiss, Arielle de Pinto, and much more) and the other houses a substantial estate selection. The focus here is on unusual, handcrafted one-of-a-kind pieces you wouldn't find anywhere else—specifically, the edit of non-traditional engagement rings and wedding bands is unlike anything we've ever seen. The store itself, though teeny, is so beautifully appointed and so well stocked that you'll need more time here than you might think to really take it all in.

Nest
San Francisco's francophiles flock to this jam-packed yet tastefully merchandised home shop for everything from antique furniture, to hand-made quilts and silk bathrobes, to colorful Chinese lanterns, glassware, and kitchen accessories. Because of the range in price points, the complaint about this place seems to be that you can't walk out empty-handed.

RH San Francisco
While we're lucky enough to spend the better part of our days around beautiful RH pieces at goop HQ, stopping into their flagship gallery in the Design District never gets old. Perched near the San Francisco Design Center, you can easily lose an afternoon here, where the completely redesigned space—surrounded by garden courtyards replete with tranquil fountains and lemon and olive trees—allows you to experience RH Modern and RH Design Atelier, and the latest RH Interiors collections.

Toujours
Toujours is tiny but great. Beverly, the owner has worked in lingerie for years, has a wealth of knowledge, and used to have a shop called Chloe across the Golden Gate Bridge. The store features sexy, comfy, and in-between.

William Stout Architectural Books
As the name suggests, the heart of this sprawling, two-story bookshop is architecture, with a vast selection of fine art, design, and décor titles thrown in for good measure. William Stout, who’s an architect by trade, began his vast collection 30 years ago and has since grown it to include close to 20,000 titles. In fact, we tapped him to curate a collection of books for our San Francisco goop MRKT, fittingly set up in the Frank Lloyd Wright building.

Altman Siegel
Claudia Altman-Siegel worked for Luhring Augustine Gallery in Chelsea (they represent such luminaries as Rachel Whiteread and Christopher Wool) for 10 years before striking out on her own with her namesake San Francisco gallery. You can rely on her to show work from excellent newcomers from the local area and beyond, with a roster of bright stars like Garth Weiser and Sara VanDerBeek.

Coastal Trail Presidio Park
The California Coastal trail is actually one giant mega-trail connecting Mexico to Oregon. For this segment in the Presidio (the park and former army base that make up a protected area around the Southern end of the Golden Gate Bridge), you'll walk a 2-3 mile stretch from Baker Beach to the Golden Gate Bridge along the rocky coastline. With views of the bay throughout, it's a gorgeous way to approach the bridge; plus, it's much less touristy than the other walking approach, which starts in Fisherman's Wharf. This route is a great little hike for wearing out the kids, and the Presidio offers a lot of other side trails, too, if you're hoping to string together a longer morning run.

Crown Point Press
Crown Point Press is one of those hybrid spaces that functions as a printmaker, publisher, bookstore, and gallery all in one. They invite artists from all over the world to work in their state-of-the-art printmaking studios, producing limited-editions that they sell and display in their gallery—the list of artists they've worked with is pretty jaw-dropping, with everyone from Chuck Close to Chris Ofili to Alex Katz.

de Young Museum
Much like the Met in New York or LACMA in Los Angeles, the de Young Museum is San Francisco's encyclopedic public cultural offering—with a significant collection of Asian Art and celebrated holdings in sculpture, painting, and works on paper. After suffering significant damage during the Loma Prieta earthquake, the museum closed for five years starting in 2000 for a complete rebuild. The new Herzog & de Meuron-designed building and corresponding landscaping have made it into one of the most significant architectural destinations in the country. Even if you don't have time to stroll through the exhibitions, it's worth a trip to walk through their gorgeous grounds in Golden Gate Park.

Fraenkel Gallery
Jeffrey Fraenkel opened his eponymous gallery when he was just 24, and over the course of the last 35 years has built his brand as one of the best photography galleries in the country. With a formidable list of artists (he's shown everyone from Sol LeWitt to Diane Arbus, and he handles the estate of Garry Wineograd) and a slew of loyal collectors, he's had an enormous influence on many significant photography collections in the city.

Haines Gallery
Cheryl Haines has had a long and successful career as a gallerist, but she's best known in her home city as a fierce advocate for public art—she's the visionary that brought Andy Goldsworthy's signature Spire in the Presidio. Most recently, she's gained critical acclaim for bringing a major site-specific work by Ai Wei Wei to Alcatraz (and dying her hair blue in the process). With artists like James Turrell on her roster, a visit to her gallery, which is a total hidden gem compared with the large public artworks she's better known for, is never a disappointment.

Mission Dolores
Cultural history of San Francisco often focuses on the '60s, but Mission Dolores, the city's oldest standing building, is a gentle but firm reminder of San Francisco's long and fascinating history. Built in 1776, the mission has a simple exterior but a more opulent space for quiet prayer inside; a visit will feel like stepping into tiny old European churches, but with a distinctly California sensibility. While this is definitely a tourist destination, it's interesting to note that Mission Dolores is still an active parish of the Catholic church, with an elementary school and plenty of opportunities for worship if you're so inclined.

San Francisco Botanical Garden
When you visit the De Young Museum in Golden Gate Park, it's also worth a stop at San Francisco's Botanical Gardens. They have a beautiful area featuring native California plants, but you can also find a significant Magnolia collection, an Andean cloud forest, and (to satisfy your inner landscape designer) a crazy-good succulent garden.

SFMOMA
After closing HQ for renovation and running their programming remotely for nearly three years, SFMOMA opened its doors to the public again in 2016. This renovation nearly tripled the size of the museum’s gallery space, expanding it from 70,000 to 170,000 square feet and giving it more exhibition space than even New York’s Museum of Modern Art. The impetus for all the new square footage? To devote space to a generous loan from collectors Doris and Donald Fisher, whose collection comprises a survey of contemporary American art that starts in the 1980s and continues to today—visitors can expect to see Chuck Close, Andy Warhol, and Ellsworth Kelly well represented, plus a strong showing of German art from that timeframe. There are also plenty of other must-sees, including an expansive outdoor living wall, a room full of Clyfford Still behemoths, and Richard Serra sculptures that can be experienced for free by the public, as they occupy an open first floor. Tickets can be purchased in advance on the website.

Barrow Salon
There's one thing every one of Michelle Snyder's clients has in common: they're fiercely loyal. And it makes sense, too, as her taste level is unmatched and her cuts are legendary. The salon itself has a small library and a minimalist vibe, making it a great place to spend a few hours while your highlights cook.

Credo
Credo stocks a wide range of non-toxic beauty brands from around the globe, including top skincare and makeup products from de Mamiel, Ilia, Kjaer Weis, Kyhttps://shop.goop.com/shop/collection/brands/kyprispris, RMS, and Tammy Fender. The original shop debuted in 2015 in San Francisco, and is also home to a Tata Harper spa that offers facials, waxing, makeup lessons, and more. The second shop opened a year later in NYC, with its own Credo Beauty Bar, where you can book similar treatments.

Dermaplus Skin + Body
Andrea Lembkey owns and operates this quaint second-floor space, where each treatment is leisurely and attentive. As a bonus, she performs some of the most potent, results-oriented laser facials on the market, as well as great waxes.

Habit
No one really enjoys a trip to the waxer but a treatment here comes with cocktails and bump-free results, making a visit almost bearable. They use only natural waxes (both hard and soft) or a sugar, lemon, and water mixture that goes on warm and comes off sans breakage and with minimal discomfort. Each treatment room boasts a different theme—nautical, camping, beach—but not in a kitschy way.

Jungle Red
This salon is hip and chic without screaming hip and chic. The front desk staff are always incredibly cheerful and helpful and the stylists do amazing color and nourishing conditioning treatments at reasonable rates.

Sarah Becker Skincare
Sarah actually shares a space with waxing studio Habit, so the rooms here look kind of like a girl's bedroom: dimly lit, pastel-hued, and comfy (the treatment tables are covered in layers of blankets). Once you lie down, Sarah literally tucks you in before beginning the treatment, which is a combination of high-tech and natural elements. The microdermabrasion works wonders without feeling like your face is being sanded off.

Spa Radiance
This deceptively sweet-looking spa is actually pretty hardcore when it comes to anti-aging treatments. The Russian mother-daughter team who founded it in the late '70s rely on everything from LED light therapy to dermaplanting to microdermabrasion in their efforts to stave off wrinkles and discoloration. On a lighter note, there's also makeup application, waxing, and massage.

Veer & Wander
We love how this streamlined boutique exudes the perfect mix of rockstar edginess and eco-consciousness–the latter being obvious on its shelves that are stocked with some of our favorite natural beauty brands including Vintner's Daughter and Rahua. A full service salon anchors the space, where you can find some of the city's best colorists and stylists.

Pizzetta 211
There are only four tables, so weekend waits can get borderline unbearable but the pizzas here are some of the best in the city. Is you absolutely can't stick around, grab a pie to-go and come back often, the offering changes weekly according to what's in season.

Nopa
Nopa is one of few restaurants around that's open late—dinner is served until 1am—which is unheard of in SF. This is a definite good thing considering it can be challenging to land one of the communal tables or booths on a super busy night, but if you’re lucky you can snag a seat at the bar. In a city full of Italian restaurants, this is the place to go for fresh pasta that changes regularly according to what’s in season. So good is the selection of the house-made pastas, burgers, salads, and sides that local chefs go here on their nights off. The wine list is the stuff of legend.

Marlowe
While there are delicious small plates for veggies to tuck into, the mains at this Chef Jennifer Puccio-helmed spot have the carnivore crowd in mind. The Marlow burger is particularly memorable (and by memorable, we mean it's one of the best we've ever had). Ken Faulk—regarded as one of the most talented interior designers in the city—re-imagined the sprawling space to resemble an elevated butcher shop. They have several spaces to accommodate private parties, the best one being their private patio space: It's decorated with herbs and other greenery and dotted with heat lamps that make it comfortable year-round.

Mission Chinese Food
You know how S.F. has a reputation for stellar Chinese food? This is where it all started. The original outpost—there's one in NYC, too—doesn't offer much in terms of ambiance (it's kind of a hole in the wall) but the food is outstanding. The Asian chicken salad, in particular, gets a ton of much-deserved attention. Oh, and they deliver.

Heirloom Café
This is the kind of place that takes its wine just as seriously as the food, though neither is too hoity-toity or expensive. The exposed kitchen, which is visible from almost ever angle of the smallish dining room, has a sort of hypnotic effect on diners. Ask for the Heirloom burger—it has the cheese mixed into the patty rather than sitting on top.

Flour + Water
Come nighttime, the dim lighting and loud music draw a younger crowd to this tightly-packed gem a few blocks off the main Mission drag. The lineup of house-made pastas is as unusual as they come. From maltagliati with braised rabbit and sunchokes to trenette with pork sugo and chili, the concepts are always inspired. The pizzas are just as interesting. It's not a light meal, so come with hungry friends as a lot of it is great to share. The dough room where they roll the pasta during is available as a private dining room in the evenings.

Central Kitchen
The indoor-outdoor dining room is equal parts rustic (Edison bulbs, communal tables) and modern (exposed kitchen, cement floors) while the food is hearty Northern California fare through and through. Taking full advantage of the region's bounty, Chef Thomas McNaughton developed relationships with local farmers who provide just-plucked produce for dishes like squash maltagliati, figs with coppa di testa, and melon and burrata. If you're hosting an event, keep in mind that the attached Salumeria, which is a market by day, becomes a cozy dining room by night.

Liholiho Yacht Club
The Tenderloin is kind of having a moment right now with trendy spots popping up on the regular. With its huge open kitchen, slick bar, and generally awesome vibe, Liholiho fits the bill, but it also has the seriously good food to back it up. Think fancy-ish Hawaiian food—marinated squid, Spam fried rice, fried oysters—and killer drinks. For dessert, we've heard good things about the Baked Hawaii—like a Baked Alaska but...you know, Hawaiian. Big parties should spring for the family-style Ohana Table option.

Namu Gaji
There's a lot to appreciate about this insanely cool-looking Korean-American restaurant, not the least of which is the fact that it's run by three brothers who inherited their skills from their chef mom. What's more, most of the ingredients used for the seasonal plates are supplied by their very own farm. And if that doesn't impress, the beer is on tap (i.e. you can order by the pitcher), the dessert comes in shave ice form, and there's a dedicated kids menu perfect for easing little palettes into flavor-heavy Korean cuisine.

La Taqueria
Widely considered the best taqueria in in the city, this unassuming spot has literally won awards for its tacos and burritos, which are stuffed with really good, clean meat and are best washed down with the house aguas frescas. That said, many would argue the carnitas are the sleeper hits here. We've also heard whispers of a secret menu so make friend with some regulars, stat.

Hawker Fare
The success of the original Oakland outpost inspired Chef James Syhabout—he's the guy behind Commis—to bring his much-adored Laotian Thai restaurant (the 24-hour Pork Belly is something else) to S.F. The restaurant is full of color and life, designed to encourage customers to stick around for drinks and laughs long after the food is cleared.

Magnolia Gastropub and Brewery
One of the pioneers of the vibrant microbrewery culture in San Francisco, Dave McLean has been passionately making craft beer for more than 15 years. His pub in Haight Ashbury is a cozy place to sample their wide selection, and their Sunday brunch comes with a beer pairing for brave souls. McLean used to keep all of his brewing equipment in the basement underneath the pub, but after outgrowing that space last year, he moved production to an enormous converted warehouse in Dogpatch. The tasting room in the shiny new brewery offers up some wickedly good BBQ and stays open until 2am on weekends.

Bourbon & Branch
While Bourbon & Branch isn't the first bar to play on the speakeasy theme, they expand the motif with a lot of enthusiasm. Located in a bar that was an actual speakeasy from 1921-1933, the space has more than five secret rooms for guests to explore, if they can find them (and remember the password). Plus, a set of "House Rules" prevents anyone from using cell phones or taking photographs, and awesomely cautions: "Don't even think about asking for a Cosmo." Make a reservation in advance, as you'll need to be armed with a password to get in.

The Alembic
Craft cocktails are a well-recognized and celebrated art in San Francisco, and The Alembic has some of the most creative bartenders in the game. A sister bar to brewery favorite Magnolia Pub, it shares the same cozy, rustic aesthetic, with Edison bulbs hanging bare over a bar that looks like it was made with reclaimed wood. Favorite menu items include the fantastically titled Sloe Boat to China, a citrus-y blend of gin and Vermouth, and the Corpse Reviver, a gin drink with a subtle touch of Absinthe. If you're lucky enough to be visiting during the right season, stop by for a weirdly good Girl Scout Cookie cocktail pairing.

Trick Dog
Located in the Mission, Trick Dog is sort of a classic hipster spot for craft cocktails—you can be almost certain that your bartender is going to be sporting a well-groomed beard and a handmade apron. But with that creativity and attention to detail comes a James Beard Award-nominated cocktail program that incorporates out-of-the-box ingredients into a seasonally changing cocktail list. Visitors also love their menus, which change every month and have been imaginatively shaped into a Pantone color wheel, a zodiac guide, and a map of San Francisco. Just don't try to steal one (trust us, they're on to you).

Smokestack at Magnolia Brewery
As one of the pioneers of the vibrant microbrewery culture in San Francisco, Dave McLean has been passionately making craft beer for more than 15 years. His pub in Haight Ashbury is a cozy place to sample their wide selection, and their Sunday brunch comes with a beer pairing for brave souls. McLean used to keep all of his brewing equipment in the basement underneath the pub, but after outgrowing that space last year, he moved production to an enormous converted warehouse in Dogpatch. The tasting room in the shiny new brewery offers up some wickedly good BBQ and stays open until 2am on weekends.

Trouble Coffee Company
It's important to note that this weird little shop's full name is actually Trouble Coffee and Coconut Club. And yes, they do actually serve fresh coconut juice, which along with a small coffee (the only size available here) and fat slice of cinnamon toast constitutes the $8 "Build Your Own Damn House" combo. There's also the option to order a shot of fresh-squeezed grapefruit juice a.k.a., "Yoko." The original Trouble is tiny and has a tree trunk in lieu of outdoor seating while the new one in Oakland, is done almost exclusively in white.

Juice Shop
The original teeny stand on Cow Hollow's main drag (and all the locations that followed) is operated by three surfer dude brothers and is home to high-quality organic, cold-pressed juice extracted using a hydraulic press and sold in cute bottom-heavy glass bottles, which you can bring back for the deposit. Stands and juice tucks are popping up all over and they now offer delivery as well.

Jane
Jane is known for venturing beyond the expected coffee-and-pastry formula and providing locals with wholesome and delicious organic breakfast and lunch. The granola, which they sell in to-go jars, is particularly memorable. Owner Amanda Michael made it a point to make each of the two locations (there's also an outpost in Pacific Heights) as comfy and welcoming as possible, which explains why both are perpetually packed.

The Battery
Ok, so you have to be invited to stay, which means this isn't technically a hotel, but those lucky enough to be nominated—and actually accepted—to this Ken Fulk-designed private social club get access to a slew of membership perks, including 14 sprawling rooms, several bars, a restaurant, and spa. Exclusivity aside, Michael Birch and Xochi Torres, a couple of tech geniuses who came up with the concept, wish to promote diversity and community via strategic membership approvals that don't actually depend on status or financial standing (they offer "scholarships" for those who can't swing the hefty membership dues).

Cavallo Point
Nestled at the foot of the Golden Gate bridge, Fort Baker is spread out over acres of prime Sausalito real estate, which up until recently has been left at the mercy of the elements. Then in 2008 a hospitality group stepped in and teamed up with the National Park Service to completely restore and preserve the area. The resulting 142-room lodge, healing arts center, and spa, are spread out over a cluster of Colonial buildings that meet and exceed all of LEED's sustainability requirement.

The Clift Royal Sonesta Hotel
This gem celebrated its 100th birthday a couple of years ago (it did receive a Philippe Starcke makeover in the interim) making it particularly good time to book a stay. In the famously ornate lobby you'll find furniture pieces by Ray and Charles Eames and Salvador Dali; the standard rooms while on the tight side make up for it in comfort and beautiful pastel-hued décor. Downstairs, the plush Redwood Room is perfect for drinks and snacks at the stretch bar which lent the local-approved lounge its name.

Palihotel San Francisco
If we were to dream up the ideal, minimalist urban loft, the Palihotel—nestled right by heart-of-the-action Union Square—is it. Worn white brick walls, low-to-the-ground beds with warm striped throws, stylish mid-century-style chairs, and copper light fixtures distinguish the roomy spaces, and, like its sister properties, this outpost is sympathetic to the existing neighborhood style with its imposing, Mission Revival-style façade. Inside, though, soft pastel colors, plenty of stripes, and vintage-looking floral patterns adorn the common areas (which feel made for the freelance traveler who needs to bust out emails but appreciates pretty surroundings and quick service). Foodwise, Fisher Loft on the second floor is the kind of spot you check out for breakfast and come back for dinner: the burgers, jammy eggs, frisée salad, and (if you’re feeling extra) caviar service are menu standouts.

San Francisco Proper Hotel
We stand behind anything Kelly Wearstler lays her bejeweled fingers on. The Wearstler-designed San Francisco Proper Hotel is a reason in itself to come here for a weekend. Located in the gritty-cool Mid-Market area, the Proper’s aesthetic echoes that of the surrounding streets. Interiors are a mashup of old and new, of clashing and complementary. Walking into the color-saturated lobby—with its medley of mirrors, paintings, and eccentric prints—feels instantly welcoming. Both the vibe and the music are intentionally upbeat. Guest rooms are on the small side but incredibly comfortable, and in a city as crowded as San Francisco, the bedside concierge tablet is a godsend for both recs and reservations. After supper out on the town, the best way to wind down is with a cocktail or steaming cup of tea on the wraparound rooftop, warmed by the firepits.

Black Bird Bookstore
Outer Sunset is many things: a beachy neighborhood in San Francisco, home to many excellent surf shops (looking at you, Mollusk and Woodshop), and the place to come for Black Bird. The independent bookstore, curated by local owner (and voracious reader) Kathryn Grantham, is equal parts community hangout and retailer. Black Bird is unlike so many bookstores—and we love that about it. In lieu of traditional spine-out shelving, for example, books are displayed with the covers facing forward—like artwork. Because under Grantham’s pioneering eye, there are no bad choices. Each title is selected to propel new voices forward and to commemorate the fascinating history of San Francisco. Make it a first stop in the city—and bring nothing but time.

General Store
There are three locations of this beloved shop, and the original is here. Set in a big, lofty space that could theoretically hold hundreds of items, the impeccably curated store is an exercise in restraint: You’ll find hand-made ceramics, brass trivets, thread-wrapped bows and arrows, and rare, vintage books. The second location is in Venice.

Neighbor
A little bit fishing lodge, a little bit mountain ranger, this shop’s aesthetic is a modern take on cozy cabin décor. Carrying everything from Turkish towels to Ace & Jig quilts, to dreamcatchers, it’s fun for anyone with nostalgia for that summer cabin by the lake, whether real or fictional.

Gravel & Gold
Dainty hand-beaded accessories by Salihah Moore, pottery by Patricia Yenawine, and Gravel & Gold's house line of print-centric separates make it kind of difficult to stick this eclectic little shop in any one category. Then there's the vintage décor and teeny indie apothecary section which also play to the greater theme: Everything is made by women, for women, right here in California.

Mill Mercantile
Hands down one of our favorite shops to hit up when in San Francisco, Mill Mercantile is essentially Unionmade for chicks, meaning the vibe is timeless with a whiff of tomboy. It's set up like a mini department store with sections dedicated to shoes (Dieppa Restrepo brogues, classic New Balance), clothing (Apiece Apart, Gitman Brothers), plus home stuff and an impressive wellness corner (lots of Aesop, Arquiste fragrances). If you don't have a Bay Area trip planned in the near future, the online shop is the next best thing as it stocks the best of what's in store.

Voyager + Revolver
This beautiful store stocks a little bit of everything for men, women, and home—it's literally a one-stop-shop for things that are cool and globally sourced (hence the name). For the girls, there's cotton separates from Japan and slouchy knits from LA-based Shaina Mote, lots of heritage and street-wear brands for guys, and minimalistic wood and brass pieces for the home from under-the-radar designers like Futugami and Akarino Tane.

Reliquary
This goldmine of a shop is the work of former Old Navy designer, Leah Bershad. The space is dimly lit much like a museum, which makes sense since the Southwestern-tinged biker rings, folksy wall hangings, and embroidered dresses from Mexico are essentially pieces of art. And it's not all vintage either, as Leah stocks contemporary items from Ace & Jig, Raleigh Denim, and Cinq Workshop, too.

Woodshop
This by-appointment-only workspace and showroom is like a playground for the grown-up surfer dude with scratch to spend. It's a collaborative effort between four artisans: one designs the reclaimed wooden furniture, one builds crazy cool-looking, high-performance surf boards, one specializes in re-making old chairs, and one is an artist and sign designer.

Eden & Eden
This awesome shop is operated by a brother-and-sister duo, who do an excellent job of looking beyond the obvious outlets to stock the airy space. The assortment changes regularly, so while there's no predicting exactly what you might find during a visit, great vintage tees, sculptural jewelry, and clothing from under-the-radar European lines are all a sure thing. Most vintage display tables and scattered seating is for sale, so don't be afraid to ask for a quote if you like what you see.

Harputs
Years ago, the original Harputs was actually a sneaker store. Now, it's a cool, off-beat clothing boutique downstairs and a workshop/design studio upstairs—Gus and Robin Harputs design, cut, and produce almost every beautifully draped, convertible piece on site. The collection isn't particularly huge (they supplement with a selection of Comme des Garcons, Martin Margiela, and Yohji), and if there's something you don't see, or have a tweak or two you'd like made to an existing piece, they'll gladly get the job done.

The Perish Trust
There's something of a down-the-rabbit-hole effect when you walk into this magical antiques store. Everywhere you look you'll see collectible curiosities that owners Rod Hipsund and Kelly Ishikawa plucked from antique sales and vintage markets. Particularly impressive are the old-school typewriters and stacks of pre-owned books. Even the contemporary stuff, like the Bonny Doon hand balms and pottery, has a turn-of-the-century vibe.

Temescal Alley
We can easily write a love letter to each of the 18 local-owned specialty shops lining this adorable, strollable alley. Here you'll find a dreamy florist, an excellent book shop called Book Shop, a vintage store, a handful of galleries, our favorite jewelry store in the city (Esqueleto), a place that specializes in stuffed donuts, and so much more.

Esqueleto
Everything in Temescal Alley is great but this jewelry store is a definite highlight. It's beautifully merchandised with geodes, bones, stones, feathers, and plenty of other hippie paraphernalia (most of it is for sale). The actual jewelry—some vintage some contemporary—has a witchy, kind of dark-magic vibe to it.

Le Point
This welcome new addition to the San Francisco shopping landscape is the passion project of stylist Pauline Montupet. It's a truly unique concept int he area: The minimal, airy concept space is set up like an obsessively curated Pinterest board with whitewashed walls (and a stark floor to match), plywood fixtures, and pops of color courtesy of the merchandise, which ranges from Whyte to Tibi to Acrimony.

City Lights
This massive indie bookstore has been around since the '50s (when it served as a meeting spot for the literary-minded beatniks) and is now a bona fide San Francisco institution. Make sure to check the events calendar before your visit.

Hero Shop
The fashion crowd in SF was more than a little excited to find out that Emily Holt, formerly the long-time fashion news editor for Vogue, was bringing her exquisite taste back to her home city in the form of this adorable boutique in the Marin Country Mart. In addition to a great assortment of our favorite fashion brands (Khaite, La Double J, and Sophie Buhai, to start), her shop also carries a stellar selection of books and greeting cards, plus ceramics and other artisan products from local makers.

MARCH
MARCH may just be the best kitchen and tabletop store in the country. (In fact, we love it so much, we collaborated with them and Alice Waters on a dinner to raise funds for The Edible Schoolyard.) No, this is not the place to buy a Kitchen Aid, or a Silpat, but instead to discover a beautiful, hand-made mortar and pestle, Michael Verheyden candlesticks, or Billy Cotton glass and dinnerware. We were overjoyed when they finally went online last year.

Dolores Park Movie Night
The movie nights here are really fun (it's great to grab a blanket and your buddies and sit for the night), which is why locals and visitors in the know flock to the park on summer evenings to make one of the few annual shows.

Precita Eyes Mural Tours
The Precita Eyes Muralists tours in San Francisco are a really fantastic way to see the city via local outdoor art. There are numerous worthy murals to be seen all around S.F. and the tour guides here know them all in and out.

Yerba Buena Center For the Arts
Yerba Buena doesn't have a permanent collection, meaning that their resources are significantly freed up to put towards a robust community program with lots of performance art, films, and events that complement and work off of their exhibition program. Their visual art program is similarly robust, taking ambitious exhibitions from other institutions—they're currently hosting Radical Presence, a survey of visual art by African American artists that's the first of its kind.

Population
Brian Belier has created a super chill space evoking the Japanese notion of Wabi-sabi (loose translation: letting natural beauty shine, imperfections and all). And here, you feel it in both the décor—lots of salvaged wood and plants—and the cuts, which are cool and artfully shaggy so hair naturally falls in the right shape without looking over-styled. It's the perfect place to come after work as they serve beer. See Brian for cuts and Sylvie Simon for balayage highlights.

Sparkle Nails
Come to this Mission salon for consistently good, reasonably priced manicures and pedicures and stay for the kickass nail art. The technicians do editorial-quality work (they do a lot of shoots) and can go as classic or as out-there as you want. Check out their Instagram feed for inspo.

SenSpa
B-12 shot happy hours, lymphatic massage, rolfing, structural integration, acupuncture, cupping, dry brushing, craniosacral therapy...the treatment menu at this sprawling San Francisco institution reads like a detox how-to. They also offer a host of other options, including facials, waxing, and peels.

Amber Woods
Amber Woods was into herbal remedies and homeopathy before she switched gears to facials, which means that she's fully integrated when it comes to skin. She performs her "skin care rituals" (start with the pink light glow signature facial and build from there with a list of add-ons) out of a tiny storefront in Oakland where she also sells her 100% organic Pink Light Botanicals product line. She also offers waxing and tinting.

The Scarlet Sage Herb Co.
The word 'apothecary' gets thrown around a lot in reference to beauty shops, but this Mission store is in fact a real-deal apothecary, complete with shelves of medicinal herbs, natural remedies, and essential oils. It can be tough to make sense of it all, so thankfully the staff is knowledgeable and eager to help. For those looking to expand their horizons, there are informational books and a metaphysical department if you're into that sort of thing.
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