<p>Wildly chic and incredibly flattering, this beautiful, sumptuously textured makeup line started with lipsticks, setting a new bar of gorgeousness in the clean space and has expanded into delicately textured foundations, glossy mascaras, and more. Founder Sasha Plavsic dreamed up the brand with one objective: protect and revive skin with radically clean and innovative formulas. At the same time, her brilliant and artful touch with pigments, both sheer and intense, go far beyond good for you into the realm of just plain fantastic.</p>

Ilia

Wildly chic and incredibly flattering, this beautiful, sumptuously textured makeup line started with lipsticks, setting a new bar of gorgeousness in the clean space and has expanded into delicately textured foundations, glossy mascaras, and more. Founder Sasha Plavsic dreamed up the brand with one objective: protect and revive skin with radically clean and innovative formulas. At the same time, her brilliant and artful touch with pigments, both sheer and intense, go far beyond good for you into the realm of just plain fantastic.

18 products

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<p>Wildly chic and incredibly flattering, this beautiful, sumptuously textured makeup line started with lipsticks, setting a new bar of gorgeousness in the clean space and has expanded into delicately textured foundations, glossy mascaras, and more. Founder Sasha Plavsic dreamed up the brand with one objective: protect and revive skin with radically clean and innovative formulas. At the same time, her brilliant and artful touch with pigments, both sheer and intense, go far beyond good for you into the realm of just plain fantastic.</p>

Ilia

Wildly chic and incredibly flattering, this beautiful, sumptuously textured makeup line started with lipsticks, setting a new bar of gorgeousness in the clean space and has expanded into delicately textured foundations, glossy mascaras, and more. Founder Sasha Plavsic dreamed up the brand with one objective: protect and revive skin with radically clean and innovative formulas. At the same time, her brilliant and artful touch with pigments, both sheer and intense, go far beyond good for you into the realm of just plain fantastic.

18 products

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ILIA Lip Sketch Hydrating CrayonILIA Lip Sketch Hydrating Crayon
This multitasking lipstick-and-liner-in-one deposits rich color with a soft, matte finish.
ILIA Soft Focus Finishing PowderILIA Soft Focus Finishing Powder
This airy setting powder blurs the look of pores, smooths skin, and tamps down shine.
ILIA True Skin Radiant Priming SerumILIA True Skin Radiant Priming Serum
Made with skin-care ingredients, this light gel creates a glowy base so makeup really lasts.
This lightweight, luxurious lather indulges your skin as it cleanses, leaving skin beautifully hydrated and luminous.
This dual-ended pencil creates precise strokes for natural-looking fullness and dimension.
This clear conditioning gel lifts, sculpts, and sets brows.
Depuff, firm, and luminize with this peptide-infused eye cream.
This ultraluxe lip treatment mask exfoliates and moisturizes for lips that look as plump, hydrated, and silky-smooth as they feel.
Plump up your lashes and leave them silky and blackest black all day with this nourishing mascara (that’s now mini).
This glossy, inky-black, lash-lengthening, no-smudge mascara wakes up your face in seconds—and now it’s mini.
Plump up your lashes and leave them silky and blackest-black all day with this nourishing mascara.
This buttery tinted lip balm moisturizes, plumps, and leaves lips pillowy-soft.
This ultramoisturizing pot of goodness for lips has some amazing clinical results—and it just feels so good.
This highly pigmented liquid eye shadow has a weightless metallic powder finish.
We’re obsessed with this cushiony tinted lip oil that leaves lips with a gorgeous glossy sheen and a sheer wash of color.
The easiest liquid eyeliner comes in a felt-tipped pen, and this one is inky, water-resistant, and super precise.
This glossy, inky-black, lash-lengthening, no-smudge mascara wakes up your face in seconds.
Subtly blur imperfections, smooth skin tone, hydrate, protect, and boost glow in thirty amazing shades.