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Ilia

Ilia

Wildly chic and incredibly flattering, this beautifully-tinted, sumptuously textured makeup line started with lipsticks, setting a new bar of gorgeousness in the clean space and has expanded into delicately textured foundations, glossy mascaras, and more. Makeup artist Sasha Plavsic’s brother Zachary suffered from severe asthma growing up, prompting their mother to search for a cure primarily through diet, so the line’s focus on non-toxic ingredients—the skin is the body’s largest organ, after all—has been critical to the business. At the same time, her brilliant touch with pigments, both sheer and intense, go far beyond good for you into the realm of just plain fantastic.

15 items in Ilia
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ILIA C Beyond Triple Serum SPF 40
This airy three-in-one serum brings together mineral SPF 40, encapsulated vitamin C, and niacinamide for a superpowered combination of protection and glow.
ILIA Super Serum Skin Tint SPF 40
Subtly blur imperfections, smooth skin tone, hydrate, protect, and boost glow in thirty amazing shades.
ILIA Liquid Light Serum Highlighter
This gel-serum highlighter gives skin a gorgeous, natural dewy finish.
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