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<p>With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.</p>

G. Label by goop

260 products

With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.

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<p>With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.</p>

G. Label by goop

With an eye to the future and an ear to the past, we create beautiful, practical clothing to keep up with the wardrobe demands of the multihyphenate woman. Designed in collaboration with GP, each limited-edition collection is inspired by the essential things she wants to wear, made in the same US and Italian factories as prominent designer brands, with no middleman markups. So you get luxury-grade investment pieces at direct-to-consumer prices.

260 products

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G. Label by goop Gia Classic Cashmere Crewneck
G. Label by goop Gia Classic Cashmere Crewneck
G. Label by goop Gia Classic Cashmere CrewneckG. Label by goop Gia Classic Cashmere Crewneck
G. Label by goopGia Classic Cashmere Crewneck
$595.00
The kind of trendproof sweater you’ll keep—and wear—forever.
75044
75045
G. Label by goop Jennifer Puff-Sleeve Sweater
G. Label by goop Jennifer Puff-Sleeve Sweater
G. Label by goop Jennifer Puff-Sleeve SweaterG. Label by goop Jennifer Puff-Sleeve Sweater
G. Label by goopJennifer Puff-Sleeve Sweater
$595.00
The sweater is a favorite of Gwyneth’s, back for round three in a sophisticated midnight blue.
G. Label by goop Miranda Leather Pencil Skirt
G. Label by goop Miranda Leather Pencil Skirt
G. Label by goop Miranda Leather Pencil SkirtG. Label by goop Miranda Leather Pencil Skirt
G. Label by goopMiranda Leather Pencil Skirt
$1,095.00
Fitted at the waist and falling straight from the low hip, it could not be more flattering.
G. Label by goop Rafaela Peacoat
G. Label by goop Rafaela Peacoat
G. Label by goop Rafaela PeacoatG. Label by goop Rafaela Peacoat
G. Label by goopRafaela Peacoat
$895.00
This his-for-her piece puts a polished slant on whatever you’re wearing.
G. Label by goop Harry Flannel Shirt
G. Label by goop Harry Flannel Shirt
G. Label by goop Harry Flannel ShirtG. Label by goop Harry Flannel Shirt
G. Label by goopHarry Flannel Shirt
$395.00
A feminine riff on your SO’s fall flannel, with a gently tailored body that tucks smoothly.
G. Label by goop Adam Cigarette Pants
G. Label by goop Adam Cigarette Pants
G. Label by goop Adam Cigarette PantsG. Label by goop Adam Cigarette Pants
G. Label by goopAdam Cigarette Pants
$495.00
Woven with a touch of stretch, these wool pants are equal parts polished and comfortable.
G. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goop Figliozzi V-Neck High-Cuff SweaterG. Label by goop Figliozzi V-Neck High-Cuff Sweater
G. Label by goopFigliozzi V-Neck High-Cuff Sweater
$595.00
Our favorite detail? Those extended ribbed cuffs, which you can fold back or leave long.
G. Label by goop Katie-Marie Wide-Leg Pleated Pants
G. Label by goop Katie-Marie Wide-Leg Pleated Pants
G. Label by goop Katie-Marie Wide-Leg Pleated PantsG. Label by goop Katie-Marie Wide-Leg Pleated Pants
G. Label by goopKatie-Marie Wide-Leg Pleated Pants
$625.00
These swishy high-rise trousers skew more cool than corporate.
G. Label by goop Beatriz Puff-Sleeve Button-Up
G. Label by goop Beatriz Puff-Sleeve Button-Up
G. Label by goop Beatriz Puff-Sleeve Button-UpG. Label by goop Beatriz Puff-Sleeve Button-Up
G. Label by goopBeatriz Puff-Sleeve Button-Up
$395.00
Those gorgeously gathered sleeves start at the neck, creating a modern, rounded shape.
G. Label by goop Krystian Long-Sleeve Henley
G. Label by goop Krystian Long-Sleeve Henley
G. Label by goop Krystian Long-Sleeve HenleyG. Label by goop Krystian Long-Sleeve Henley
G. Label by goopKrystian Long-Sleeve Henley
$195.00
Soft enough to lounge in and warm enough to wear as a base layer.
G. Label by goop Alexandra Slit Trouser Skirt
G. Label by goop Alexandra Slit Trouser Skirt
G. Label by goop Alexandra Slit Trouser SkirtG. Label by goop Alexandra Slit Trouser Skirt
G. Label by goopAlexandra Slit Trouser Skirt
$450.00
Combines the polish of work pants with the sleekness of a proper pencil skirt.
G. Label by goop Sonia Shrunken Puff-Sleeve Cardigan
G. Label by goop Sonia Shrunken Puff-Sleeve Cardigan
G. Label by goop Sonia Shrunken Puff-Sleeve CardiganG. Label by goop Sonia Shrunken Puff-Sleeve Cardigan
G. Label by goopSonia Shrunken Puff-Sleeve Cardigan
$595.00
A riff on our much-loved Erica cardigan done in fine virgin wool.
G. Label by goop Otto Puff-Sleeve Minidress
G. Label by goop Otto Puff-Sleeve Minidress
G. Label by goop Otto Puff-Sleeve MinidressG. Label by goop Otto Puff-Sleeve Minidress
G. Label by goopOtto Puff-Sleeve Minidress
$575.00
Cut from a midweight Italian wool blend you can wear throughout the cooler months.
Exclusive
G. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goop Gia Oversize Cashmere CrewneckG. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goopGia Oversize Cashmere Crewneck
$595.00
A much-loved G. Label knit, reissued in forever-classic navy.
Exclusive
G. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goop Gia Oversize Cashmere CrewneckG. Label by goop Gia Oversize Cashmere Crewneck
G. Label by goopGia Oversize Cashmere Crewneck
$595.00
A much-loved G. Label knit, reissued in goes-with-everything grey.
G. Label by goop Cata Corduroy Blazer
G. Label by goop Cata Corduroy Blazer
G. Label by goop Cata Corduroy BlazerG. Label by goop Cata Corduroy Blazer
G. Label by goopCata Corduroy Blazer
$725.00
Between the longer length and slim fit, this corduroy blazer is classic Gwyneth.
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