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Tower 28 Beauty Swipe Serum ConcealerTower 28 Beauty Swipe Serum Concealer
Tower 28 BeautySwipe Serum Concealer
Instantly cover spots, dark circles, and redness—the finish is so natural, it’s hard to believe.
RMS Beauty UnCover-UpRMS Beauty UnCover-Up
RMS BeautyUnCover-Up
This easy-to-use pot concealer softens dark circles, blemishes, and more.
Saie Hydrabeam Brightening + Hydrating Under Eye ConcealerSaie Hydrabeam Brightening + Hydrating Under Eye Concealer
Brilliant for under the eye or for seamlessly covering imperfections or blemishes, this whipped gel-cream blurs and smooths skin for a flawless, totally natural-looking finish.
A super creamy medium-coverage concealer, eye cream, and spot treatment in one that visibly brightens for better-looking skin over time.

The Clean Concealer Trick that Changes Everything

The most critical item in just about anyone’s makeup bag is concealer—and the clean-beauty concealers are pretty fantastic at this point. (Most people don’t actually need foundation at all; judiciously applied clean concealer, counterintuitively, allows you to wear much less makeup.)

The problem with concealer, practically any good makeup artist will tell you, is that most people rub it in. When you rub, you move the concealer away from what you’re trying to conceal and onto a different part of your face.