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The goop Sale: 10 Classics Worth the Investment (and the Wait)

We’re no SEO expert, but we’d wager that the term “sale” is right up there with “puzzles” and “Peloton” right now: Everyone is looking to get in on the action. So how do you sift through the noise and seek out the good stuff? Quality over quantity, people.

Contrary to popular belief, sale time is, in fact, a great time to throw down for the classics. All you need to do is wait for the right time to strike. Be deliberate and fill in those wardrobe holes with items you’ll hang onto for seasons to come (see: our closet organization guide). And as always, it never hurts to go in with a game plan—like the one we’ve conveniently laid out here.

(Psst: All the items in this post are on sale, but you’ll need a code to get your 20 percent discount on the prices listed here—scroll down to get yours.)

  1. THE WAIST
    ACCENTUATOR

    Wrap it, tie it, knot it—these impossibly modern dresses don’t require too much work in the styling department and keep all eyes on that irresistibly sexy waist.

    ON MODEL: THREE GRACES DRESS, goop, $600.
    OFF MODEL: ALEX MILL SHIRTDRESS, goop, $195; JW ANDERSON SHIRTDRESS, goop, $850; PROENZA SCHOULER DRESS, goop, $1,890; JEJIA DRESS, goop, $378. 20 percent off with code.

  1. SHOULDER BAG

    A good bag is one of best investments you can make—and that ROI looks even better on markdown. Our favorites shapeshift from big, back-to-work beauties that’ll tote your entire life (laptop and yoga pants included) to compact carryalls that’ll tuck in right under your arm (for future dinner dates, market runs, et al.).

    LEFT TO RIGHT: ATP ATELIER TOTE, goop, $690; JW ANDERSON BAG, goop, $1,750; JW ANDERSON TOTE, goop, $1,270; WANDLER BAG, goop, $675. 20 percent off with code.

  1. NICE STEMS

    They’re the pièce de résistance of your warm-weather wardrobe—and the only thing we’re looking forward to twirling around in post-lockdown (or you know, around the house).

    ON MODEL: ULLA JOHNSON DRESS, goop, $365. OFF MODEL: ULLA JOHNSON DRESS, goop, $895; ULLA JOHNSON DRESS, goop, $425; INNIKA CHOO SMOCK, goop, $390. 20 percent off with code.

  1. STRIPE RIGHT

    A little cropped action here, some knuckle-grazing coziness there, plus offbeat colors for a dose of edge—these standout stripes are the chicest we’ve seen yet. Classic? Sure. Traditional? Hardly.

    G. LABEL ANTONIADIS PUFF-SLEEVE MARINER SWEATER, goop, $595; G. LABEL MIYA STAND-COLLAR RIB SWEATER, goop, $595; KHAITE SWEATER, goop, $1,420. 20 percent off with code.

  1. BOND-GIRL SUITS

    Suits will be the new sweats come summer. Here’s how to ensure you’re adequately prepared: with a flattering balconette top, a teeny string bikini, and a holds-you-in high waist, all done in the world’s most flattering color (black).

    ON GP: G. LABEL MOCK-NECK MAILLOT, goop, $300. OFF MODEL: BELIZE OFFICIEL TOP AND BOTTOM, goop, $120 and $120; ANEMONE ONE-PIECE, goop, $245; G. LABEL V BIKINI TOP AND MID-RISE BRIEFS, goop, $170 and $150; MATTEAU TOP AND BOTTOM, goop, $135 and $135. 20 percent off with code.

  1. SHIRTING SPIN-OFFS

    Put his work shirt down and slowly walk away: We give you the prettiest, most feminine shirting out there, outfitted with aren’t-you-darling details like slick twists, flouncy ties, and fluttery hems.

    ON MODEL: G. LABEL KALEI TIE-SHOULDER TOP, goop, $325; G. LABEL SEAMUS HIGH-WAISTED PLEATED PANTS, goop, $495. OFF MODEL: NILI LOTAN SHIRT, goop, $595; ELLERY TOP, goop, $749; VICTORIA BECKHAM SHIRT, goop, $880. 20 percent off with code.

  1. STRUCTURED SKIRT

    They can be belted or buttoned, stick-straight or slightly swooshy—but if there’s one element they have in common, it’s their unapologetically polished vibe.

    G. LABEL HALL COTTON WRAP SKIRT, goop, $450; G. LABEL DANIELSON MIDI SKIRT, goop, $495; LEE MATHEWS SKIRT, goop, $329. 20 percent off with code.

  1. DO-IT-ALL DENIM

    Relaxed, straight-leg jeans are to your closet what Banza pasta is to any pantry: a trusty go-to that’s easy to pair with almost anything, quick to throw together, and works any day of the week.

    ON MODEL: G. LABEL NOLAN WIDE-LEG DENIM CULOTTES, goop, $325.
    OFF MODEL: G. LABEL ANNAMARIE STRAIGHT-LEG JEANS, goop, $295;
    RE/DONE JEANS, goop, $325; MOTHER JEANS, goop, $268. 20 percent off with code.

  1. FRESH COAT

    Stare at it longingly in your closet now and start visualizing all the plane looks and citified outfits you’ll cinch it around later—these look-good-always layers will have you welcoming an April shower or two.

    ON MODEL: G. LABEL JOSHUA PARKA, goop, $795. OFF MODEL: PROENZA SCHOULER COAT, goop, $2,990; STELLA MCCARTNEY COAT, goop, $3,150. 20 percent off with code.

  1. SOMETHING STRAPPY

    Sexy, strap-happy, sandal-y goodness that puts our flip-flops and fuzzy slippers to shame? You now have our undivided attention.

    BY FAR SHOES SANDALS, goop, $429;
    EMME PARSONS SANDALS, goop, $360;
    ATP ATELIER SANDALS, goop, $300. 20 percent off with code.

The Stay Home Sale

GET YOUR CODE:

All the items in this post are on sale—enter one of the following codes at checkout to get 20 percent off, and click through to see what else is on sale if you are in the US, Canada, France, Italy, UK, or Germany.

  1. USA:

    stayathome

  2. CANADA:

    stayathome-ca

  3. FRANCE:

    stayathome-fr

  4. ITALY:

    stayathome-it

  5. UK:

    stayathome-uk

  6. GERMANY:

    stayathome-de

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