Mayfair Shops

Shop neighborhood
John Bell & Croyden
50-54 Wigmore St., Mayfair
While the Queen's "Chemist" (pharmacy) certainly isn't new—the first shop opened in 1798—it's had a major revamp this year that's worth mentioning. We're big fans of the shop regardless of its looks, but the new lighting, modern display cases, and layout make it that much more compelling. You can find most medicines, tinctures, band aids, wraps, bath accessories, and vitamins here, but it's the fancy English heritage soaps, bath products, and grooming accessories that make it unique: They carry everything from Floris soaps and perfumes—the Royal family's preferred brand—to Mason & Pearson brushes, Grether's Pastilles, and more.
41 Conduit St., Mayfair
This ethical fashion label debuted a pop-up in Mayfair (open through December), and what's even better is that they've gone down the concept shop route, sharing the love with other brands that hold their same ethos. This means that when you drop in to peruse their collection, you can stay for a while and enjoy some of Jasmine Hemsley's Ayurvedic nosh at her "pop in" shop East by West, try out Tata Harper's beautiful cosmetics, and take in Tuk Tuk Flower Studio's artful arrangements. (Maiyet's permanent flagship store is in Soho.)
Savile Row & Jermyn Street
Savile Row, Mayfair
Savile Row is pretty much synonymous with bespoke tailoring. The street has been home to the world's finest tailors for centuries, and the primarily family-owned outfitters on the street have been honing the craft for generations. Nearby Jermyn Street also boasts some serious boutiques and tailors with a reputation for excellent shirting. Case in point: Nobody really does it better than Turnbull & Asser (in business for more than 100 years), Photo: Nick Richards
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