Sisters-in-law Veronica Miele Beard and Veronica Swanson Beard bring their East-meets-West-Coast sensibility to an 1,800-square-foot space on Melrose Place. They tapped Ralph Lauren veteran Carolina de Neufville to outfit the shop, marked by a pink facade, with their inimitable mix of leopard and greenery, plus a mix of vintage furniture and paintings by local artists. As far as the clothes go, their signature Dickey Jacket (blazers with interchangeable dickeys) takes centerstage, playing well with their new denim line. Timed to the store opening, look for a limited-edition run of denim jackets hand-painted by Donald Robertson, as well as a votive candle trio the duo designed with Robertson. To round out the assortment of flouncy floral printed dresses and sheer button-front blouses, there’s an edit of sunnies from Le Specs, scarves from St Piece, and leather carryalls and pouches from Clare V.

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