Founded in 2017 by former fashion stylist Shelby Wild, Playa is the ultimate easy-to-use, beachy-waves-guaranteed clean hair line. Embodying a laid-back California spirit with a gorgeous signature tropical scent, the brand delivers a simple yet still-luxurious routine with beautiful shampoo; a lightweight, moisturizing hair oil; a balancing treatment mask; and more.

2 items in Playa
PLAYA Every Day Shampoo
PLAYAEvery Day Shampoo
US $28.00
This tropically scented, SLS-free shampoo easily foams up for a gentle, moisturizing cleanse.
PLAYA Healing Hair Masque
PLAYAHealing Hair Masque
US $38.00
This weekly treatment revives and moisturizes both hair and scalp for hair types from oily or flake-prone to dry and damaged.
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