Founded in 2010 by Becca Olcott, who grew up a young garden lover in Pennsylvania, Petal is primarily a floral event studio serving Washington D.C. and Martha’s Vineyard, where Olcott splits her time. Her designs are exquisite but effortlessly so, natural-looking and slightly wild in the best way; think loose bouquets with oversized blooms, unexpected branches, pretty greenery, and white petals mixed with pops of color. Although Olcott doesn’t do one-off deliveries, you can set up a loved one with a weekly or monthly flower delivery.