Establishment neighborhood
The Crosby Bar
79 Crosby St., Soho
Like the hotel it inhabits, the Crosby Bar is an ode to bright colors and vivid patterns—a place where whimsically polished surroundings (designed by the Crosby Street Hotel’s founder, Kit Kemp) are just as eye-catching as what’s on the menu. High ceilings, oak floors, and floor-to-ceiling windows that overlook a garden on Lafayette Street add to the thoroughly pleasant atmosphere. There’s a long pewter bar that stretches down the entire room, for pre- or post-dinner or post-post-dinner cocktails, but it’s an especially lovely spot for breakfast, when you’ll find healthy-ish items, like a ten-grain gluten-free porridge with berries, cold-pressed green juices, and turmeric almond lattes. Given that it’s a British import (it’s part of the London-based Firmdale Hotels), afternoon tea is offered daily, and guests can choose varieties like wild rooibos or lemon verbena, along with pineapple-coconut upside-down cakes and scones with clotted cream.
New York Pilates
262 Bowery, Soho
One session at this airy, light-filled studio—a slice of heaven among the rickety lofts that line the Bowery—and you’re hooked. They use the Reformer (versus mat-based Pilates), a machine that adds resistance to exercises using springs to sculpt, tone, and strengthen the body. The instructors are dynamic and personable, not to mention lithe and statuesque (Pilates is known for its elongating, posture-improving benefits). They sell kombucha on tap, as well as an assortment of gluten- and refined sugar-free cacao balls (the turmeric-dusted variety is insane) that are delicious, nourishing, and supremely satisfying after an intense class.
Space by Mama Medicine
73 Spring St., Soho
Wellness intuitive Deborah Hanekamp has over seventeen years of experience in the healing arts. Her Space by Mama Medicine brings this expertise to a new audience with aura readings, energy balancing, crystal and sound healing, and facial attunements. The rooms in which these holistic treatments take place are immediately soothing with an all-white palette lifted with greenery and natural fibers, flooded with natural light, and so divinely scented you'll struggle to leave post-treatment. In performing the therapies, Hanekamp uses healing techniques like Chinese medicine, LED, and Ayurveda bolstered by an all-natural herbal skincare line.
Flour Shop
177 Lafayette St., Soho
Every corner of Soho's Flour Shop pops with rainbow-colored sweet treats—cakes, specifically. Owner and mastermind Amirah Kassem is as much a sculptor as she is a baker, many of her cakes, although classic in flavor, are totally untraditional in appearance—think trompe l'oeil burgers and fries, flowerpots, even ice-cream cones. Many are mini edible masterpieces—the explosion cakes in particular—with layers of rainbow sponge interspersed with creamy frosting, sprinkles, and chocolate pouring like lava out of the cake itself. Aside from the truly incredible cakes, donuts, and desserts, Kassem's color-happy aesthetic, which dominates the space as much as it does the confectionary, is light-hearted and fun (and beloved by sugar-high littles). For adults who need a dash of savory with their sweet, a well-balanced cup of La Colombe's coffee is readily available to wash down that slice of funfetti cake.
Roman and Williams Guild
53 Howard St., Soho
Roman and Williams's first brick-and-mortar location spotlights its Founding Collection—furniture, lighting, and accessories created by the husband and wife duo Robin Standefer and Stephen Alesch—and collaborations with global artisans, found objects, and antiques. From the glossy custom grey paint to the open shelving showcasing French and Japanese artisan glassware, every detail in the space is considered and exudes the signature striking-meets-livable Roman and Williams style, as seen in spaces like New York's Ace Hotel, San Antonio's Hotel Emma, and Freehand Chicago (Roman and Williams are also the geniuses behind goop Lab's design). Standefer and Alesch wanted the space to reflect the way they live, so they incorporated La Mercerie, an all-day Parisian café and bakery (open until 11 p.m.), and flower shop from "local muse of botany" Emily Thompson. The result is a gorgeously luxurious, utterly authentic space we never want to leave.
Marché Maman
237 Centre St., Soho
Benjamin Sormonte and Elisa Marshall–founding partners behind the charming, chic, and decadent Maman cafés (and one of our all-time favorite chocolate chip cookies)–recently opened this marriage of a marketplace, café, and boutique in the heart of Soho. Stocked with coveted French brands, from eclectic Jamini textiles to Bastide botanical creams to Merci Bisous wears for littles, this is one of those shops we can spend hours in–literally. Bonus: It's an ideal spot to grab a housewarming, birthday, host, anniversary, you-name-it gift–and there's a gorgeous West Elm-clad patio out back where you can take a respite and enjoy Maman's incredible menu.
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