Soho Specialty

Establishment neighborhood
Flour Shop
177 Lafayette St., Soho
Every corner of Soho's Flour Shop pops with rainbow-colored sweet treats—cakes, specifically. Owner and mastermind Amirah Kassem is as much a sculptor as she is a baker, many of her cakes, although classic in flavor, are totally untraditional in appearance—think trompe l'oeil burgers and fries, flowerpots, even ice-cream cones. Many are mini edible masterpieces—the explosion cakes in particular—with layers of rainbow sponge interspersed with creamy frosting, sprinkles, and chocolate pouring like lava out of the cake itself. Aside from the truly incredible cakes, donuts, and desserts, Kassem's color-happy aesthetic, which dominates the space as much as it does the confectionary, is light-hearted and fun (and beloved by sugar-high littles). For adults who need a dash of savory with their sweet, a well-balanced cup of La Colombe's coffee is readily available to wash down that slice of funfetti cake.
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