2-5-8 Iwai Buildong Jingumae, Shibuya
Tokyo has a lot of denim. Some of it’s great. Much of it is caught up in an orthodoxy that is stifling, however. Mine Denim, the brainchild of noted Tokyo stylist Tsuyoshi Noguchi (whose work has appeared in Vogue, Harper’s Bazaar, and Elle, among other places), is a departure from that tyranny. The store, located in Shibuya, juxtaposes intricately inlaid wood floors with crisp white walls and a stark, black staircase. His men’s and women’s collections use the Japan’s beloved denim, but in new and creative ways (his collection of dramatic, flowing skirts will take your breath away).
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