Santa Monica Shops

Establishment neighborhood
The Westside and Everafter
256 26th St., Santa Monica
The Westside is proof positive that retailing duo Haro and Sari Sloane Keledjian know a thing or two about creating a store that women want to shop in. After selling the Intermix brand to the Gap back in 2013, they’ve dreamt up a new shopping concept that speaks to busy moms on the go. They’ve opened a series of boutiques, the Westside (for stylish moms) and Everafter (a children’s boutique) side byside in Tribeca, on the Upper East Side, and in Manhasset on Long Island. Their arrival in Brentwood should come as no surprise, located just across the street from the highly-trafficked Brentwood Country Mart. The mix for women is solid—denim by Re/Done, cashmere by Lingua Franca, and easy dresses by LoveShackFancy. Next door, there’s tons for your mini-me: Aviator Nation sweats, Zimmerman separates, and lots of great gifts like pool floats from Sunnylife and furry friends from Jellycat. Photos courtesy of Katie Gibbs.
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