We love everything from Crown Affair—and now this new good-hair-day kit for all hair types and textures is here, and it’s only on goop. It comes with four much-obsessed-over bestsellers: The Ritual Shampoo (a lathering blend of coconut surfactant and nourishing oils), The Ritual Conditioner (a detangling cocktail of nourishing tsubaki seed oil and beetroot extract that smooths split ends), The Comb No. 001 (a wide-tooth detangling comb in Carrara, the chicest caramel-and-cream color), and The Scrunchie No. 002 (the best-ever 100 percent silk oversize scrunchie in a limited-edition goop-exclusive pale pink). The set works brilliantly no matter your hair type, whether kinky, curly, wavy, or straight. And it makes the best gift for just about anyone (but especially yourself).
Need help figuring out where to add this into your routine? Have a specific question? Send a message over to [email protected].
Dianna Cohen grew tired of using utterly unenjoyable hair care that was meant to fix and tame, especially after her hair started falling out. (Stress from a brand-marketing career in the fast-paced start-up industry certainly didn’t help.) So she founded Crown Affair, a clean, minimalist-chic hair-care company that emphasizes taking delight in your routine. Cohen believes bad hair days do not exist; there is nothing to “fix.” Instead, she focuses on treating hair with nontoxic, ethically sourced superingredients, infusing formulas with gorgeous scents, and packaging it all in the sleekest bottles. Everything from Crown Affair is scrupulously sourced—from the ultranourishing tsubaki seed oil and yuzu extract in the heavenly masks, shampoos, conditioners, and scrubs to the bristles on the brand’s brushes (which feel amazing on your scalp).