How Often Should You Exfoliate Your Face? Tips from Gwyneth’s Skin Guru
Should you exfoliate your face once a week? Every other day? What about every day, like Gwyneth (who, it should be noted, has skin of steel)? There’s no one-size-fits-all recommendation when it comes to exfoliating. The frequency with which you do it depends on your skin type, your specific concerns, and the intensity of the formula you’re using, according to London skin guru Anastasia Achilleos, whom Gwyneth has gone to for years for facials. “Too little exfoliation and your skin starts to accumulate grime, pollution, sweat, self-tanner, makeup, and dead skin, clogging pores,” says Achilleos. The magic, she says, lies in exfoliating enough to get the benefits, but not overexfoliating, which can irritate skin.
“Glow, texture, firmness—everything about your skin looks better when you exfoliate properly,” says Achilleos. Indeed, serums, oils, and creams sink in deeper; sunscreen layers on smoother; and balmy blush blends in more easily when skin is soft, polished, and free of excess oil, dead skin cells, and debris.
WHAT TO USE—WHEN
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Twice a Week
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Daily
goop Beauty GOOPGLOW Cloudberry Exfoliating Jelly Cleanser goop, $35/$25 with subscriptionSHOP NOW -
Nightly
goop Beauty GOOPGLOW Dark Spot Exfoliating Sleep Milk goop, $98/$89 with subscriptionSHOP NOW
For a retexturizing jump start, Achilleos recommends swiping on one of goop’s overnight peel pads once a week before bed. “Fifteen percent glycolic is serious acid peeling and should not be taken lightly,” she says. “It’s as strong as something I might use in the salon. I like to use them around my time of the month, too, when I tend to break out.” Achilleos says she likes to store the peels in the fridge and whip one out whenever a breakout flares up: “Don’t forget that because of the sheer amount of juice in this pad, you can literally wipe any part of the body that needs a smoothing effect—like sun-damaged shoulders, for instance, or use it pre-self-tanner-application.”
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Once a Week
goop Beauty GOOPGLOW 15% Glycolic Acid Overnight Glow Peel goop, $125/$112 with subscriptionSHOP NOW
A regular exfoliating regimen customized to your skin type allows your skin care to work more efficiently and your makeup to go on more evenly (honestly, you may even need less makeup), Achilleos says. Here, her best tips.
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To find the right exfoliation cadence for your skin type, err on the side of caution. Start by exfoliating once or twice a week. Notice what your skin can handle; if it feels raw or looks red, pull back immediately and go even slower (noting that your skin acclimates to exfoliation over time, so just because something might be too much at the start of a new routine doesn’t mean your skin will always react to it).
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If you experience no sensitivity, push it to two, three, or more times a week. Some skin types look and feel their smoothest and most radiant with frequent exfoliation, while once a week is enough for others. (Tip: Those with more-sensitive skin types should patch-test first before trying a product on their full face.) Milder exfoliation every day can also really help move the needle.
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Exfoliating Toner with Moisturizing Hyaluronic Acid
goop Beauty G.Tox Malachite + AHA Pore Refining Tonic goop, $75/$68 with subscriptionSHOP NOW -
Gel Cleanser with Fruit Acids
goop Beauty G.Tox Malachite + Fruit Acid Pore Purifying Cleanser goop, $48/$44 with subscriptionSHOP NOW -
Balm Cleanser with Exfoliating Flower Extracts
Skin Design London Face Bath goop, $105SHOP NOW
3
Choosing which type of exfoliant to use is important, too: physical or chemical? “Chemical sounds wrong, doesn’t it?” says Achilleos. “But chemical exfoliants are actually naturally occurring ingredients that work on the layers of the skin but aren’t always visible.” Chemical exfoliants work by dissolving and loosening debris and dead cells to reveal smoother, brighter skin beneath. Common chemical exfoliants in skin care are alpha hydroxy acids, like glycolic, lactic, malic, and citric acids; beta hydroxy acid, like salicylic acid; and fruit acids, like pineapple enzymes.
Chemical Exfoliators
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Glycolic Acid
goop Beauty GOOPGLOW Dark Spot Exfoliating Sleep Milk goop, $98/$89 with subscriptionSHOP NOW -
Lactic Acid
(This One Is Great for Sensitive Skin)
Tata Harper Radiance Mask goop, $68SHOP NOW -
Salicylic Acid
Okoko Beauté Majestique Cleanser goop, $116SHOP NOW -
Fruit Acids
goop Beauty GOOPGLOW Cloudberry Exfoliating Jelly Cleanser goop, $35/$25 with subscriptionSHOP NOW
4
For more-frequent exfoliation, Achilleos likes to add physical scrubs—goop’s Microderm exfoliator, which combines physical and chemical exfoliants—in particular. “Just make sure you don’t use it within 48 hours of using the overnight peel,” she cautions. “That’s overdoing it.” The Microderm formula is a blend of four microexfoliating minerals (quartz, garnet, alumina, and silica) plus a little glycolic acid, all in a whipped marshmallow-like formula. “We massage physical exfoliants into skin, manually loosening dead skin cells on the surface for immediate vibrancy and softness,” she says. “The smoothing action is pretty microscopic, but enough of the dead skin moves away from the pores and wrinkles that they appear less visible.”
Combination Exfoliators
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Face Polish with Glycolic Acid and Microexfoliating Minerals
goop Beauty GOOPGLOW Microderm Instant Glow Exfoliator goop, $125/$112 with subscriptionSHOP NOW -
Creamy Wash with Glycolic Acid and Rice Particles
Humanrace Lotus Enzyme Exfoliator goop, $46SHOP NOW -
Powder Cleanser and Enzymes
Dr. Barbara Sturm Enzyme Cleanser goop, $75SHOP NOW
Physical Exfoliators
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Plant-Based Microbeads
Tata Harper Regenerating Cleanser goop, $88SHOP NOW -
Crushed Ruby Crystals
Goldfaden MD Doctor’s Scrub Advanced goop, $98SHOP NOW
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Moisturizing is key after any exfoliation. Achilleos warms up a few drops of face oil between her palms and presses it into skin. “When you’ve gotten rid of that debris and loosened the dead skin cells, you can benefit from natural, organic formulas even more,” she says. Any treatment for skin has an easier time penetrating right after exfoliation, making its action more powerful—so for some skin types, be careful about putting on anything more active right after exfoliation, lest you irritate skin. But a rich botanical face oil or melting cream (layer the two together if your skin tends toward dryness) is perfect for most skin types; if you have oily skin, a hyaluronic acid serum moisturizes without adding oil.
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Miracle Skin-Balancing Oil
Vintner’s Daughter Active Botanical Serum goop, $195SHOP NOW -
Plush Cream
Augustinus Bader The Ultimate Soothing Cream goop, $280SHOP NOW -
Moisture-Replenishing Serum
Dr. Barbara Sturm Hyaluronic Serum goop, $320SHOP NOW
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Once exfoliated and moisturized, skin is at its best, Achilleos says. Sunscreen smooths right on (and is especially important to use after exfoliating) and makeup glides over skin. “I find we don’t need as much coverage after the skin is polished,” she says. One of her most famous, exfoliation-mad clients says the right routine keeps her skin in good enough shape that she never wears makeup on a regular office day. “It’s great when you need it for events, but I’d rather get my skin to a point where I feel comfortable enough to go makeupless,” says Gwyneth. “Doing regular exfoliation at home—plus a few appointments with Anastasia—makes all the difference.”
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Blends-Right-In Sunscreen
Saint Jane Luxury Sun Ritual Pore Smoothing SPF 30 goop, $38SHOP NOW -
Easiest (Prettiest) Allover Pigment
Ere Perez Beetroot Cheek & Lip Tint goop, $29SHOP NOW
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