Clean Beauty Greatest Hits:
Our Top 10 Bestsellers
The world of clean beauty products really didn’t exist in 2008. But as we were learning about the lack of regulation in the cosmetics industry in America, the rest of the world was waking up, too. The clean beauty space grew at the same time (and indeed, at a similar pace) as goop did—and we watched the entire category explode with wild creativity, mind-blowing technology, and a devotion to craft and luxury.
Today, a lot’s changed. goop Beauty, our collection of luxurious, results-driven, clean beauty products, ranges from GOOPGLOW (essentials to exfoliate, smooth, and brighten for glowing, healthy-looking skin) and GOOPGENES (next-level treatments for firm, smooth, super nourished, moisturized skin, no matter what your age) to magical baths, transformative body care, an essential dry brush, skin care you can drink, and even a detoxifying scrub shampoo studded with Himalayan salt crystals.
Our top sellers represent the best there is in the world of beauty—clean or otherwise. We love them, and we know you will, too.
goop Beauty GOOPGLOW
goop, $125/$112 with subscription
The GOOPGLOW Microderm Instant Glow Exfoliator uses the power of both chemical and physical exfoliation to reveal a glowing, smoother-looking complexion—as if you just left your dermatologist’s office. Four microexfoliating minerals instantly buff away dead skin cells; glycolic acid exfoliates further to increase cell turnover for ultraglowy skin, while superfruit Australian kakadu plum nourishes the skin, leaving it soft, supple, and entirely rejuvenated.
goop, $60/$55 with subscription
Drink your way to glowing skin with a megadose of skin-supporting ingredients: grape-seed proanthocyanidins, vitamins C and E, and CoQ10, along with the critical carotenoids lutein and zeaxanthin. A power shot of antioxidants designed to reduce the free radical effects of the sun, pollution, stress, and more, it helps face down oxidative photodamage, which can lead to signs of premature aging, like dullness, uneven tone, fine lines, and loss of firmness.* Drink as part of your healthy morning ritual: It tastes of oranges and lemon verbena and looks a little like a sunrise as you mix it with water. The single-dose packets fit easily in a gym bag and travel effortlessly, so you can get the goop glow just about anywhere.
*These statements have not been evaluated by the U.S. Food and Drug Administration.
Active Botanical Serum
It’s not surprising that this oil has a cult following: It’s an infusion of twenty-two active organic botanicals mixed with powerful essential oils. Phytonutrients and minerals help balance skin; phytoceramides, nourishing fatty acids, and antioxidants stimulate and brighten dull complexions. The revolutionary formula sinks in beautifully, leaving skin smooth and glowy.
goop Beauty GOOPGENES
goop, $95/$86 with subscription
This luxuriously rich all-in-one supercream significantly improves firmness, elasticity, glow, the appearance of fine lines and wrinkles, and brightness after just four weeks.* Its unique whipped texture melts into skin; a single application leaves skin deeply nourished, firmer-looking, and moisturized for 48 hours.* The clinically tested formula is made with a megadose of plant-based ceramides, squalene, and seven highly active botanicals—including Schisandra fruit, illipe butter, and caviar lime—that work synergistically to leave skin ultramoisturized, soft, supple, smooth, firm, and even-toned. Apply morning and evening to clean, dry face, neck, and décolletage.
Olio e Osso Balm
No. 2 French Melon
This citrusy, super moisturizing tinted lip/cheek balm delivers all the cushy hydration of the original No. 1 Balm, with the addition of the most flattering-to-all-skin-types sheer pigment out there, period. It’s the sort of your-lips-but-better color that brightens up your whole face yet doesn’t read as “lipstick” or even “gloss”—just all-natural prettiness, pure and simple. Bonus: The stick fits the shape of your lips perfectly, so it feels especially fantastic going on.
Beautycounter Dew Skin
This glowy, translucent, instantly perfecting SPF 20 has to be the ultimate no makeup-makeup of all time. It’s less about masking flaws, and more about looking and feeling like you—but better. The delicate, deeply hydrating formula smoothes in like a dream; zinc oxide soothes all day; black currant, peony-root extract, and vitamin C enhance brightness, and powerful moisturizers leave you with smoother-looking skin. If you’re looking for coverage, this is not your product—but we guarantee it makes anyone’s skin look instantly more beautiful. It’s so sheer that different shades work for many different skins; if you’re in doubt, try No. 2, which works for practically everyone who tries it.
goop Beauty G.Tox Himalayan Salt Scalp Scrub Shampoogoop, $42
Our scalp and hair are our crown, and this unique whipped shampoo made of exfoliating mineral-rich Himalayan pink salt, nourishing cold-pressed moringa oil, and pure unfiltered rose hip oil purifies and detoxifies all at once. The scrub cleanses the hair and scalp of product buildup, dirt, and oil, leaving both clean and refreshed. The cleansing scent—rosemary, geranium, orange, and peppermint—lingers subtly in hair (and smells amazing as you wash).
Dr. Barbara Sturm
This cleanser-meets-exfoliator starts out as a fine powder, transforming into a soft foam when mixed with water. Especially brilliant for oily and combination skin, enzymes and cellulose gently polish away impurities to leave skin refreshed and baby-smooth. The vitamin C in the formula is great for glow, too.
Westman Atelier Eye
Love You Mascara
It’s GP’s favorite—and you won’t believe this ultraluxe hydrating mascara is clean and free of sketchy chemicals. It leaves your lashes gorgeous, blackest black, sexy, and super defined in a single coat. It gives you the most voluminous, glossy, can’t-believe-your-eyes lashes you’ve ever had. Larch tree extracts hydrate and condition lashes, chicory root extract helps boost volume and thickness for fullness, and sunflower seed, carnauba, and beeswax keep the long-lasting inky-black mascara from clumping, smudging, or flaking. A unique light-blue nylon brush helps separate and evenly distribute mascara from the root.
goop Beautygoop, $125/$112 with subscription
Vitamin C + Hyaluronic Acid
This new daily glow serum combines two skin-care powerhouses, L-ascorbic acid (proven in research to be the purest, best-for-skin form of the antioxidant vitamin C) and moisturizing hyaluronic acid (a hydrator that’s naturally present in the body). The unique two-part design maximizes potency and freshness, delivering a serum that stays active all the way through its use.
Before your first use, mix the super potent 20% vitamin C powder with the hyaluronic acid serum. (There are three different molecular sizes of hyaluronic acid present to penetrate different layers of the skin, as well as the antioxidant superfruit Australian kakadu plum.) The ingredients work synergistically to help brighten the appearance of the skin, significantly improving its firmness, tone, texture, and hydration and leaving it looking radiant, luminous, and healthy.