Beauty

ROZ Root Lift Spray: goop Editors Are Obsessed

Written by: Brianna Peters

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Published on: May 1, 2024

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Brianna Peters

Beauty Editor

Standing in the middle of the beige-and-butterscotch East Village hair salon Jenna Perry Hair, surrounded by clouds of hair mist and buzzing blow-dryers, legendary LA hairstylist Mara Roszak looked radiant in a burnt-brick-red top and her signature beachy waves. I was there to get a blowout, and I could not wait.

While my hair was still wet, Roszak started spritzing in her just-launched eco-aerosol volumizing spray. I asked her to go easy—I never use volumizers or even hair spray because they leave my fine hair sticky, crunchy, and frozen in place. Roszak kept spritzing. “You’ll see,” she said. “It’s buildable, it feels and looks invisible, and it works for any hairstyle or type. It’s going to give you beautiful lift, flexible hold, and full body that lasts.”

I left her chair with shampoo-commercial hair: It was so soft, I couldn’t believe it—and sexy, bouncy, and full of volume. The effect lasted for days, too. A week later, on a day it rained and rained (humidity usually leaves my hair lifeless, frizzy, and flat), I tried the new spray second time. Adding a few drops of silky oil for my ends, and my favorite twist-and-clip air-dry method, I air-dried my hair into waves, and again it was full of volume, with beautiful texture. “Bardot on the Riviera,” pronounced my friend at lunch. For my hair in February in New York, that’s a miracle.

  1. ROZ
    ROOT Lift Spray
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