The Maker Lover Eau de Parfum Review: goop Editors Are Obsessed

In a world of even-keeled “partners” and coolly scheduled hookups, the word “lover” sends people scrambling. In the ’70s, it was the most modern thing you could say. There’s something so torrid about it, it almost sounds like a commitment. (I was not old enough to be discussing lovers in the ’70s, but I was avidly reading The Serial [right], in which Bay Area denizens batted around lovers like so many briefly lit fireflies. Read it, laugh, and wish for such blithe-spirited days.)

The Maker—where, whether with a partner, a hookup, or a lover, you should go—is bringing “lover” back, with a vengeance, in this little bottle of scent just in time for Valentine’s Day. Everything about it is sexy, but more than sexy: It blows in with an airy, flinty woodsiness that mixes with dusky flowers and fruits like jasmine, narcissus, and fig. Like a relationship involving people who refer to each other as lovers, it’s both very complex and very simple at once, with sandalwood and vetiver and even the tiniest smash of a clean, fresh patchouli. It’s gorgeous, it smells incredible on everyone I’ve tried it on (all genders), and it’s bound to get a rise out of someone.