Quit Your Job, Invent an Amazing Natural Deodorant, and Sell It All for Millions

Before she changed the world and sold her natural deodorant company for millions of dollars, Jaime Schmidt was a mom mixing batches of essential oils and botanicals in her kitchen; making the rounds at farmers’ markets in Portland, Oregon; and trying to create something of a unicorn: natural deodorant that really works. How she cracked the code—and turned her business into a powerful brand—is the fascinating story we explore on the newest episode of The Beauty Closet.