Color — Sage & Chalk
With incredible absorbency (courtesy of double-looped organic cotton terry), Josephine is just about the softest thing you’ll lay your hands on—well, okay, tied for softest with the other towels in Baina’s luxurious woven-in-Portugal line. What we love about this one are the distinctly charming checks that bring a playful element to any bathroom (they play well with the gridded pattern of the Bethell Towel in the same colorway...just sayin’).
Uncompromised quality is the standard by which every aspect of Baina’s craftsmanship is set, from its fine-arts-esque approach to color and design to the excellence of its materials. Each Baina towel is made using only double-looped ultraplush organic cotton terry (which is GOTS-certified—just one of a long list of certifications demonstrating the brand’s commitment to maintaining high quality, providing safe and ethical working conditions, and minimizing environmental impact). Founded by Bailey Meredith and Anna Fahey—who draw much of their inspiration from sculpture, architecture, and color theory—the brand’s goal is to bring an artful element to the bathroom and cultivate joy around bathing rituals.