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New Arrivals

Just dropped and yours to explore.

Featured Shops

GWYNETH’S PICKS

A peek inside GP’s shopping cart.

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NEW BEAUTY OBSESSIONS

What goop’s beauty editors can’t get enough of this month.

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G. LABEL BY GOOP

Luxury-grade investment pieces at direct-to-consumer prices.

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THE PLEASURE SHOP

Vibrators, couples’ sets, toys, lubes, and more—for pleasure.

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Products We Love

The most beautiful and functional things we know.

From the Editors

Your beauty, wellness, style, food, and travel questions answered.

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