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In just a few years, owners Lance and Jim have made a name for themselves for their impeccable taste, and for bringing otherwise-unknown designers and brands to their shop on North Michigan. Their tastes run the gamut from post-pop ceramics by Seletti, to tongue-in-cheek stationery, to Building Block tassel bags, Rachel Comey trousers, and Markus Lupfer sweatshirts: In their words, “it’s a general store that’s anything but general.” In the beauty department, find everything from Binchotan charcoal masks, to the full range of goop clean skincare.

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